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TV Ratings Friday: 'Grimm' Premiere Up from Last Year's Friday Debut, 'Hawaii Five-0' Flat + 'Dracula' has Solid Debut & 'The Carrie Diaries' Down

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October 26th, 2013

Screen Shot 2013-10-26 at 9.53.18 AM

 NBC CBS ABC FOX CW
Adults 18-49: rating/Share 1.6/6 1.4/5 1.4/5 1.1/4 0.3/1
Total Viewers (million) 5.827 9.638 6.090 2.852 0.773

NBC was number one in adults 18-49 but CBS won with total viewers.

On NBC, Dateline matched last week's 1.3  adults 18-49 rating. The season premiere of Grimm earned a 1.8,up from last year's Friday premiere (which earned a 1.6 adults 18-49 rating) but down two tenths from last year's Monday  season debut which earned a 2.0 adults 18-49 rating. The series premiere of Dracula also earned a 1.8 adults 18-49 rating and is NBC’s highest in-season 18-49 rating in the slot, (excluding breaking news coverage) since January 4. Your predictions for both were spot on!

On ABC,  Shark Tank matched last week's 2.0 adults 18-49 rating   20/20 garnered a 1.5, up three tenths from the previous week's 1.2 adults 18-49 rating.

On CBS, Undercover Boss earned a 1.6, down two tenths from last week's 1.8 adults 18-49 rating. Hawaii Five-0 matched last week's 1.4 adults 18-49 rating. Blue Bloods matched last week's 1.3  among adults 18-49.

On FOX,  MasterChef Junior scored a 1.4, up a tenth from last week's 1.3  adults 18-49 rating.

On The CW,  The Carrie Diaries earned a paltry 0.3 adults 18-49 rating, down from last season's 0.6 series premiere rating and also down a tenth from the 0.4 adults 18-49 rating last season's finale earned. The iHeartRadio Katy Perry special earned a 0.2 adults 18-49 rating.

Overnight broadcast primetime ratings for Friday, October 25, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 PM CBS Undercover Boss 1.6 6 8.58
FOX MasterChef Jr 1.4 5 3.85
NBC Dateline (8-9PM) 1.3 5 6.07
ABC Last Man Standing -R 1.0 4 5.02
CW The Carrie Diaries 0.3 1 0.84
8:30PM ABC The Neighbors -R 0.7 3 3.52
9:00 PM ABC Shark Tank 2.0 7 7.32
NBC Grimm -P 1.8 6 6.13
CBS Hawaii Five-0 1.4 5 9.32
FOX the Simpsons -R 0.8 3 1.93
CW iHeartRadio: Katy Perry 0.2 1 0.71
9:30PM FOX The Simpsons -R 0.7 2 1.78
10:00 PM NBC Dracula -P 1.8 6 5.28
ABC 20/20 1.5 5 6.68
CBS Blue Bloods 1.3 4 11.02

via NBC press note:

In Late-Night Metered Markets Friday night:

 

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.5/6 with an encore; and ABC's "Jimmy Kimmel Live," 2.0/5 with an encore.

 

  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.7/4; "Late Show," 0.5/3 with an encore; and "Jimmy Kimmel Live," 0.7/4 with an encore.

 

  • From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.5/5 in metered-market households and a 0.6/3 in 18-49 in the Local People Meters.

 

  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.4/5 with an encore).  In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2 with an encore).

 

  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

 

 

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Mike

    @Swiftnissity

    Thanks for responding

    Would it be over 2Milling an episode for Hart of dixie..

    Im curious because i was reading how much the CW shows make per 30 second ad and they dont make a lot and was curious how do they make a profit.. Is it all from online and international sale or are they extreamly cheap to produce…

  • PurpleDrazi

    Wow, I was spot on with my predictions. That is the first (and probably last) time that ever happened.

    Go Grimm!

  • gerry

    tcd holding the same rating that batb is getting isn’t horrible, especially since it is on friday. granted, it will end up getting cancelled barring an unforeseen spike, but as i said last year, it would pair much better with hod than batb.

  • bluejays

    Great numbers for Grimm and dracula (I expect Dracula to drop a lot in coming weeks).

    HFO steady as a rock, despite many predictions it would ‘tank’ against Grimm. I think I agree with the Bubble Watch, HFO is probably going to be renewed, along with BLue Bloods. HFO and Blue Bloods are solid for Friday and they are the least of CBS woes right now – and as long as they stay steady (although along with all other shows I expect them to decline slowly throughout the year) they will be around for another season.

  • bluejays

    P.s. HFO is NOT doing worse than CSI NY last year. It’s ratings so far are more consistent – and higher.

    And as network ratings decline year on year one would actually expect HFO to be doing slightly worse in the timeslot than CSI NY, the fact it is doing slightly better is VERY good. No two ways about it.

  • bluejays

    Ha ha. Just read this thread through!! Bill/Robert – this may be your craziest thread yet!

    I don’t think people should sweat the crazy – it makes it all so much more entertaining.

    One thing I do wonder. How come a person who dislikes HFO so much knows all this stuff about what Alex O’Loughlin has been saying in interviews??? Makes no sense. I don’t read tons of interviews with stars of shows I don’t watch.

    Heck, I don’t even watch interviews with stars of the shows I do watch (I find most actors are best treated as children – seen and not heard, because when they open their mouths they tend to spout dreadful nonsense).

  • Wright

    Great for Grimm and Dracula!!!!

  • r0ckmypants

    @swiftnissity – ” However I’ve heard (no source though) that Hart of Dixie is on the cheaper end while Reign is on the more expensive end.”

    I’ve heard conjecture on entertainment sites/blogs along the same lines, though I have also read that Reign’s budget was cut significantly from the expensive pilot, which makes sense since the pilot was filmed in Ireland and the series now films in Canada.

  • anna g

    bluejays
    Posted October 28, 2013 at 6:43 AM
    Ha ha. Just read this thread through!! Bill/Robert – this may be your craziest thread yet!
    —-
    Yeah, s**k it Tuesday thread with Dante :)

  • AllOfHerTw!st

    Wait, I thought H50 was supposed to crash and burn going against a new Grimm and Shark Tank.

    Randy? ;-) :-)

  • Wright

    Sorry if this offends any viewers, but the CW should cancel TCD and BATB. Renew TTP and Reign for a season 2 of 13 episodes. Order the back 9 episodes of TO and hope that when Star Crossed and the 100 premiere they do well. Arrow, TVD and SPN are doing GREAT!!! HOD is a toss up.

  • AllOfHerTw!st

    Russell
    CBS’s Blue Bloods highest rated show of the night – 11 million viewers – WOW.

    Highest viewed, not rated.

    Russell
    NBC’s Dracula not too long for this earth, big drop in half hour and viewers not too great.

    The highest rating in its timeslot all year is a failure?

    Russell
    ABC’s Last Man Standing and Neighbors not doing well at all. I would cancel Neighbors and put Back In The Game in its’ place.

    Um, they were both repeats this Friday.

    Thanks for playing!

  • Randy

    @AllOfHerTw1st,

    First of all, I love your name! Very clever! Just showed it to my son. :-)

    I never said H50 would “crash and burn.” I said it would lose to Grimm, which it did soundly in the demo. The only shows it “beat” were a Simpson repeat and a CW show we never heard about.

    So I am glad for the H50 fans that it didn’t drop in the ratings, but it sure didn’t win.

    Still, syndication is its savior and so that is what would bring a season 5. Not it’s ratings.

  • Randy

    Hi Brandon/Chrissy.

    Saw you got all your posts deleted here as Chrissy. So now you are Brandon?
    Stay away from me and stop saying my name and changing yours. You are scary in your obsession with someone I don’t even know. Do not tag me any more under any name. Mr. Gorman has your email addy and probably your IP address. Changing your name won’t hide your hate which is in every post.
    He can trace you back to Chrissy easily, I am sure. Hope he does.

  • anna g

    And here we go again :)
    I beieve this is the longest Friday thread this year so far :)

  • Randy

    Hi Annag!

    Hopefully Bill will check out this person’s email and realize she is Chrissy and delete her again as Brandon. Could we pray for a ban?

    I feel stalked and I don’t know why!!! LOL

    Oh well. See you next thread. :-)

  • Annalise

    Can we all pray for Randy to get a life?

  • AllOfHerTw!st

    Randy
    Posted October 19, 2013
    However, we haven’t seen H50 up against its competition yet.

    Well, now we have.

  • Randy

    @allOfHerTw!st,

    Yes, we have seen it up against Grimm, and Grimm clearly beat it in the demo for 2nd place. ST is the 1st place winner. Raising Hope hasn’t come yet. That starts on Nov.8.

    So—your point? That its ratings remained the same? They did. And that will keep the syndication Gods happy. That is all that keeps it going. It basically came in last place by a comfortable margin.

    Please name the show it beat?

  • AllOfHerTw!st

    It beat other CBS shows Blue Bloods, Hostages, Mentalist, The Good Wife, and maybe even the prior week’s episode of Elementary. And that doesn’t even include the Friday factor. I’ve been told the comparative rating in relation to other networks is less important than the ranking within the network.

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