via press release:
Last week's episode of THE ORIGINALS saw huge week to week increases in delayed Live + 3 Day DVR viewing, more than doubling its W18-34 (+119%, 1.89 vs 0.86) rating, and nearly doubling its rating in A18-34 (+91%, 1.42 vs 0.74) versus the Live+Same Day ratings.
THE ORIGINALS averaged 3.37M viewers, a +51% gain over L+SD, and marking the series most watched episode of the season in L+3. It was also THE ORIGINALS highest-rated episode of the season in A18-49 (1.62), which rose +72% over its L+SD rating.
SUPERNATURAL also saw big gains in L+3 data versus L+SD, rising +47% in A18-34 (1.21 vs 0.82), +40% in A18-49 (1.48 vs 1.06), +58% in W18-34 (1.37 vs 0.87), and +34% in total viewers (3.12M vs 2.34M).