Univision Ranked Number 4 or Higher Versus English-Language Broadcast Networks on Each Night Among Adults 18-34

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via press release:

Univision Ranked #4 or Higher Versus English-Language Broadcast Networks on Each Night Among Adults 18-34

“¡Mira Quién Baila!” (Look Who’s Dancing) Attracted 3.9 Million Total Viewers 2+ and Continues to Outpace Season 3 Performance (+8%)

Univision Broadcast Prime Highlights – Week of October 21, 2013 to October 27, 2013

  • This week, Univision ranked #4 or higher versus English-language broadcast networks (ABC, CBS, NBC, or FOX) on each night among Adults 18-34, out-performing NBC on four consecutive nights Wednesday to Saturday.

 

  • On Monday night, Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering FOX.  Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.

 

  • On Tuesday night, Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering ABC.  Univision’s entire primetime lineup ranked among the top 20 programs for Adults 18-49 and Adults 18-34.

 

  • On Wednesday night, Univision ranked as the #4 broadcast network among Adults 18-49 and Adults 18-34, out-delivering NBC in both demographics.  Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.

 

  • On Thursday night, Univision ranked as the #4 broadcast network among Adults 18-49, and Adults 18-34, out-delivering NBC in both demographics.  Univision’s entire primetime lineup ranked among the top 20 programs for Adults 18-49 and Adults 18-34.

 

  • On Friday night, Univision ranked as the #1 broadcast network among Adults 18-34 and #4 among Adults 18-49, out-delivering FOX in each demographic.  Univision’s entire primetime lineup ranked among the top 15 programs for Adults 18-49 and Adults 18-34.

 

  • Airing “Sabado Gigante” (Giant Saturday), Univision ranked as the #3 broadcast network among Adults 18-34 and #4 among Adults 18-49, out-delivering NBC in each demographic.  “Sabado Gigante” saw increases over the prior week among Adults 18-49 (898,000, +12%) and Adults 18-34 (407,000, +18%).

 

  • On Sunday night, Univision ranked as the #4 broadcast network among Adults 18-34, out-delivering CBS.  Univision’s entire primetime lineup ranked among the top 20 programs for Adults 18-49 and Adults 18-34.

 

ü  At 7 p.m., Univision aired “Aqui y Ahora” (Here and Now), which saw increases over the prior week among Total Viewers 2+ (2.0 Million, +10%), Adults 18-49 (860,000, +28%), and Adults 18-34 (383,000, +89%).

 

ü  Airing at 8 p.m., “¡Mira Quién Baila!”  (Look Who’s Dancing) saw increases over the prior week among Total Viewers 2+ (3.9 Million, +4%), Adults 18-49 (1.8 Million, +9%), and Adults 18-34 (800,000, +28%).  In its seventh week, “¡Mira Quién Baila!” is outpacing its prior season performance among Total Viewers 2+ (+8%) and Adults 18-49 (+3%).

 

ü  Following “Mira” at 10:04 p.m., “Sal y Pimienta” (Salt and Pepper) saw increases over the prior week among Adults 18-49 (1.3 Million, +3%) and Adults 18-34 (504,000, +12%).

 

  • At 8 p.m., Univision’s novela “Porque El Amor Manda” (Because Love Rules) helped Univision rank as the #3 broadcast network for the hour (M-F) among Adults 18-34 and #4 among Adults 18-49.  The novela averaged 4.3 Million Total Viewers 2+, 2.2 Million Adults 18-49, and 1.1 Million Adults 18-34.

 

  • Univision’s 9 p.m. novela “La Tempestad” (The Storm) saw increases over the prior week among Total Viewers 2+ (3.5 Million, +1%), Adults 18-49 (1.7 Million, +2%), and Adults 18-34 (818,000, +5%).

 

  • Univision’s 10 p.m. novela “Mentir Para Vivir” (Lie So You Can Live) saw increases over the prior week among Total Viewers 2+ (2.7 Million, +4%), Adults 18-49 (1.4 Million, +7%), and Adults 18-34 (617,000, +3%).

 

 

Broadcast Prime Network Rankers – Week of October 21, 2013 to October 27, 2013

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