NBC Live +3 results: Series Record in Total Viewers for 'Grimm'; in 18-49, 'Grimm' and 'Dracula' Rank 1 & 2 for the Night

Categories: Network TV Press Releases

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October 30th, 2013

Grimm October 25

via press note:

  • In “live plus three day” ratings for last week’s NBC Friday season premieres, Grimm” has set a new L+3 series record in total viewers of 8.8 million persons.
  • In L+3, “Grimm” and “Dracula” were #1 and #2 in 18-49 for the night, averaging a 2.80 and a 2.79 respectively to move ahead of ABC’s “Shark Tank” (2.62), which ranked #1 in L+SD (2.02 vs. 1.79 for “Dracula” and 1.77 for “Grimm,” L+SD).
  • In adults 18-49, last Friday’s third season debut of Grimm” added 58% or 1.03 rating points to its next-day “live plus same day” rating (to a 2.80 in L+3 from a 1.77 in L+SD) and in total viewers, “Grimm” added 42% or 2.607 million persons (8.757 million vs. 6.150 million). 
  • Last Friday’s series debut of Dracula” added 56% or 1.00 of a point to its next-day “live plus same day” 18-49 rating (to a 2.79 in L+3 from a 1.79 in L+SD) and in total viewers, added 44% or 2.291 million persons (7.552 million vs. 5.261 million). 
NOTE: All ratings are based on viewing data from Nielsen Media Research.
 
  • skyfi

    As I said month ago, Grimm really crushed Shark reality crap.

  • Wright

    Awesome!!!

  • I Love TV!

    :)) Happy for NBC

  • Mike 1

    Good job NBC !!

  • DryedMangoez

    Good for Grimm and Dracula!

  • senor chang

    yay for Dracula and NBC’s secret hit!

  • Tyson

    L+3 is a Jedi mind trick, as Bill and Robert would say. C+3 is the important statistic. Advertisers don’t care who watches a show two days later while skipping commercials and certainly won’t pay for said people. Hence the difference between L+3 and C+3.

  • Unicorn

    Drakula outrated Grimm in ‘Live plus same day’ (1.79 vs. 1.77). Impressing! :)

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