CBS Wins Week in Viewers by the Largest Margin of Any Network this Season

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Written By

November 5th, 2013

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via press release:

CBS WINS WEEK IN VIEWERS BY THE LARGEST MARGIN OF ANY NETWORK THIS SEASON (+2.80M)

 

CBS Also First in Adults 25-54

 

"The Good Wife" Delivers its Largest Audience Since April 2012

 

CBS Has Five of the Top 10 Programs Including #1 NCIS

 

CBS won the week by +2.80 million viewers, the largest margin of victory by any network this season and was also first in adults 25-54, according to Nielsen live plus same day ratings for the week ending Nov. 3.

 

CBS had five of the week's top 10 programs, led by #1 NCIS, #4 60 Minutes, #5 NCIS: LOS ANGELES, #9 Person Of Interest and #10 The Big Bang Theory (R).

CBS also had the top five scripted broadcasts in viewers – NCIS, NCIS: LOS ANGELES, Person Of Interest, The Big Bang Theory (R) and Blue Bloods

 

The Network had the top three new comedies – THE MILLERS, THE CRAZY ONES and MOM – as well as the top three overall comedies in viewers – two rebroadcasts of The Big Bang Theory and THE MILLERS.

 

CBS Weekly Highlights:

 

THE Good Wife

 

·         THE Good Wife (10.22m) posted its largest audience since April 22, 2012, and matched season highs in both adults 25-54 (2.4/06) and adults 18-49 (1.6/04).

 

NCIS

 

·         NCIS was first in viewers (19.30m), adults 25-54 (4.5/12) and adults 18-49 (3.0/09).  Compared to last week, NCIS was up +5% in adults 25-54 (from 4.3/11), even in adults 18-49 and added +310,000 viewers (from 18.99m, +2%).

 

NCIS: LOS ANGELES

 

·         NCIS: LOS ANGELES was first in viewers (14.90m) and second in adults 25-54 (3.6/08) and adults 18-49 (2.6/07).  Compared to last week, NCIS: LOS ANGELES was up +6% in adults 25-54 (from 3.4/08) and +4% in adults 18-49 (from 2.5/07).

 

THE MILLERS

 

·         THE MILLERS was first in viewers (9.67m), adults 25-54 (3.1/09) and a tied for first in adults 18-49 (2.1/07, with ABC).

 

60 Minutes

 

·         60 Minutes (7:59-8:59 PM) was first in viewers (15.81m) and second in both adults 25-54 (4.3/09) and adults 18-49 (3.2/08), its best deliveries in these measures since October 6, 2013.

 

THE Amazing Race

 

·         THE Amazing Race posted its second-best deliveries of the season in viewers (9.38m), adults 25-54 (2.9/06) and adults 18-49 (2.1/05) behind the Oct. 6, 2013 broadcast.

 

NFL RUN-OVER

 

·         CBS's NFL run-over from 7:00 PM-7:59 PM delivered a 16.5/27 with 27.87m viewers, 10.2/26 in adults 25-54 and 8.6/25 in adults 18-49.

 

Prime averages are based on the following hours of rated broadcasts in Week #6

 

CBS – 22 hours

NBC – 21-1/2 hours

ABC – 22 hours

FOX – 18 hours, 5 minutes

 

NATIONAL NIELSEN SUMMARY - PRIMETIME

Week #6 of 2013-2014 Season (ending: 11/3/13)

2013-2014

VIEWERS

(000)

CBS                10,497

NBC                7,426

ABC                7,426

FOX                7,698

A25-54

Rtg      Sh

CBS                3.0       8

NBC                2.9       7

ABC                2.4       6

FOX                2.7       7

A18-49

Rtg      Sh

CBS                2.2       6

NBC                2.4       7

ABC                1.9       6

FOX                2.3       7

NATIONAL NIELSEN SUMMARY - PRIMETIME

SEASON-TO-DATE RATINGS REPORT (9/23/13-11/3/13)

2013-2014

VIEWERS

(000)

CBS                11,683

NBC                9,557

ABC                8,491

FOX                8,085

A25-54

Rtg      Sh

CBS                3.6       9

NBC                3.7       10

ABC                3.0       8

FOX                3.0       8

A18-49

Rtg      Sh

CBS                2.6       8

NBC                3.1       9

ABC                2.4       7

FOX                2.7       8

Editor's Note: Television viewing on platforms such as DVR, video-on-demand and online streaming continues to grow at a fast pace.  Last season during premiere week, Live+7 CBS audiences grew 20% over Live+SD in total viewers, up from 17%  in 2012.  In A18-49, Live+7 levels grew 29% from Live+SD, up from 23% one year ago.  Additionally, many CBS shows experienced as much as a 50% increase in total viewers once full 30-day multi-platform audiences were accounted for.  In an effort to quantify how much non-linear viewing adds to Live+SD audiences, CBS Research will provide estimates for series which will include DVR playback as well as multi-platform viewership.

 
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