NBC's 'The Voice' & 'The Blacklist' Score Week-to-Week Gains

Categories: Network TV Press Releases

Written By

November 12th, 2013

The Voice November 11

via press note:

NBC finished #1 Monday night in adults 18-49 among the Big 4 by a 52% margin (with a 3.5/10 average vs. a 2.3/6 for #2 Fox), taking six of six half-hours in 18-49 with week-to-week gains from “The Voice” and “The Blacklist.”
  • From 8-10:01 p.m. ET, "The Voice" (3.8 rating, 10 share in adults 18-49, 11.9 million viewers overall) ranked #1 in the time period among ABC, CBS, NBC and Fox in every key demographic – adults, men and women 18-34, 18-49 and 25-54.  Week to week, “The Voice” is up 6% in 18-49 rating (to a 3.8 from a 3.6) and also up in total viewers (11.892 million vs. 11.748 million).  Versus the comparable second live Monday telecast of the prior cycle, “The Voice” maintained its 18-49 rating (3.8 vs. 3.8 on May 13) and was up 5% in total viewers (11.892 million vs. 11.292 million).
  • “The Voice” is #1 for the night on ABC, CBS, NBC and Fox in 18-49 and other key categories.
  • From 10:01-11 p.m. ET, "The Blacklist" (3.0/8 in adults 18-49, 10.7 million viewers overall) ranked #1 in the hour among ABC, CBS and NBC in adults 18-49 and every other key measure, with its adult 18-49 margin of 58% versus ABC’s #2 “Castle” (3.0 vs. 1.9) up from last week’s 32% (2.9 vs. 2.2).  “The Blacklist” is the #1 drama of the night in 18-49.
  • Week to week, “The Blacklist” is up 3% in 18-49 rating (3.0 vs. 2.9) and up 4% in total viewers (10.726 million vs. 10.337 million).  The 10.726 million viewers overall is a four-week high for “Blacklist,” best since the show averaged 13.781 million on Oct. 14.  And note that “Blacklist” is a heavily time-shifted show, with last week’s telecast adding a highest-yet 68% to its 18-49 rating in “live plus three day” results and a U.S. TV record 5.4 million persons in total viewers (see details below).
  • Versus NBC’s averages in the slot last season, last night’s “Blacklist” is up 50% in 18-49 (3.0 vs. 2.0, L+SD non-sports) and up 87% in total viewers (10.726 million vs. 5.746 million).
  • Chris_SAdvisor

    With more episodes like this, the Blacklist could climb *much* higher. Sure there were some issues (the money was obviously blank paper, and if Red can just print money, he would not have to do any other crime), but they are minor compared to the strength of the rest of the episode.

    Now if they could only find someone that knows how to do decent CG…

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