Mexico’s 4-2 Victory Over New Zealand Reaches 5.4 Million Total Viewers on Univision
via press release:
MEXICO’S 4-2 VICTORY OVER NEW ZEALAND REACHES 5.4 MILLION TOTAL VIEWERS ON THE UNIVISION NETWORK
· Univision Network’s highly anticipated broadcast of the FIFA World Cup Qualifier between Mexico and New Zealand live from the Westpac Stadium in Wellington, New Zealand reached 5.4 million total viewers who tuned into all or part of the broadcast.
· The match, which aired on Univision Network from 12:49 a.m. – 3:04 a.m. on Nov. 20, 2013, delivered an average of 3.1 million total viewers and 1.9 million Adults 18-49.
· Regardless of language, the Mexico vs. New Zealand match was the most watched broadcast program of the entire day (6:00 a.m. – 2:00 a.m.) in Los Angeles among Adults 18-49 and 18-34.
· The match on Univision Network was the No. 1 sports program on broadcast TV in terms of social media activity, regardless of language (Source: SocialGuide).
Source: The Nielsen Company, Fast Nationals, NPM, L+SD data, match aired 11/20/13, 1249a-304a. NSI, (11/19/13). Ranking based on average impressions. Live game across time zones (12:45a.m. – 3:00a.m. Eastern Time). Live +SD.