'Witches of East End' Renewed for Second Season by Lifetime

Categories: 1-Featured,Cable TV

Written By

November 22nd, 2013

Witches of East End

via press release:



Series Starring Julia Ormond, Mädchen Amick, Jenna Dewan Tatum and Rachel Boston Renewed with 13 Episode Order for 2014


LOS ANGELES, CA (November 22, 2013) – Lifetime is set to scare up a second season of its new drama Witches of East End (#WitchesofEastEnd), starring Emmy® Award-winner Julia Ormond, Mädchen Amick, Jenna Dewan Tatum and Rachel Boston as a family of witches living in the secluded seaside town of East Haven, with a 13 episode order for a 2014 return.  The announcement was made today by Rob Sharenow, Executive Vice President and General Manager of Lifetime.


“With its great story telling and amazing cast, Witches of East End is leading a full-blown witch renaissance,” said Sharenow.  “The show’s perfect mix of premium execution with content that is in the zeitgeist is drawing new viewers to Lifetime and we’re very excited to be bringing it back for a second season.”


Based on Melissa de la Cruz’s New York Times best-selling novel, Witches of East End centers on the mysterious Beauchamp family: free-spirited artist Joanna (Ormond) and her two grown daughters, wild-child bartender Freya (Dewan Tatum) and shy librarian Ingrid (Boston), both of whom are unaware that they are gifted (and cursed) with a magical birthright.  Freya is recently engaged to the man of her dreams, wealthy playboy Dash Gardiner (Eric Winter), but when she finds herself inexplicably drawn to Dash’s troubled, enigmatic brother Killian (Daniel DiTomasso), bizarre occurrences begin to manifest.  Meanwhile, Joanna’s long-estranged sister Wendy (Amick) shows up with a warning that could change the Beauchamps’ fate forever, forcing Joanna to reveal to her daughters they are, indeed, immortal witches who possess great untapped powers.   Witches of East End also stars Jason George and Oscar® and Golden Globe® Award nominee Virginia Madsen.


One of Lifetime’s youngest skewing scripted series ever, with a median age of 46, Witches of East End is averaging 3.0 million Total Viewers, 1.7 million Adults 25-54 and Adults 18-49 viewers, and 1.3 million Women 18-49 and Women 25-54 viewers on a Live+7 basis through five weeks.


The series’ first season will conclude on Sunday, December 15th, at 10:00pm ET/PT.


Produced by Fox 21, Witches of East End is executive produced by Maggie Friedman, Jonathan Kaplan, Erwin Stoff and Josh Reims.  Kaplan also serves as the producing director on the series.



Fox 21 is a production company housed within Twentieth Century Fox Television devoted to making creatively ambitious scripted series for the cable television market, as well as unscripted shows for both cable and broadcast networks. Fox 21 currently produces the Emmy and Golden Globe winning Homeland starring Claire Danes and Damian Lewis, the critically acclaimed smash hit Sons of Anarchy (with FX Productions), and the breakout animated comedy Brickleberry from Daniel Tosh. The studio also produces the upcoming Tyrant from Howard Gordon, Gideon Raff and Craig Wright, Open from Ryan Murphy, Salem from Brannon Braga and Adam Simon, Legends from Howard Gordon and Jonathan Levin and Those Who Kill from Glen Morgan and Imagine TV.



Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, non-fiction series and movies.  In 2012, as a result of its aggressive programming strategy that doubled the hours of original programming, Lifetime posted its strongest year-on-year growth among the key demographics in 10+ years, while also reaching its youngest median age in 16 years.  Lifetime Television®, LMN®, Lifetime Real Women® and Lifetime Digital™ are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks.  A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.

  • Lee

    YES!!! I’m so Happy! :)

  • Barbie

    This show makes me happy :-)

  • david

    Great to see this renewal. I enjoy the show.

  • SerferTJ

    Seeing that Lifetime already cancelled the well-rated Army Wives and Client List, they didn’t really have an excuse to cancel Witches too.

    Good for the fans of the show tho!

  • pam

    A&E Networks should also order a 13 episode second season of Bates Motel

  • rob60990

    “I’m wondering if rob60990?s been on the losing side of so many Cancellation/Renewal decisions that he’s snapped?”

    Yikes stalker much? That post had to be from around May 2011. Besides, most of those shows except Happy Endings which was cancelled the following year were cancelled the following season. This show is doing horrible right now. They cancelled Army Wives & The Client List which had better ratings and they cancelled Drop Dead Diva with higher ratings before bringing it back.

  • Ray


    I wouldn’t call an average of 3 million total viewers with 0.7 in the demo terrible for Lifetime.

  • Nikki

    Ignore Rob hes in his own little world… im sure if he had a chance to run a network he wouldnt do much better then anyone else. Its no use fighting with him… even when your right he wins. He always wins. lol Save your breath.

  • gerry

    i need to get on this now that i know it will be renewed. saw the first few and liked it, and while i like julia ormond, i ADORE madchen amick.

  • rob60990

    DVR ratings are included but nice try.

  • LeeLaa

    Yay! I’m so happy
    I love this show!I started watching it because I still miss the Eastwick witches though.

  • Crystal

    I love the show, wish it was on a little earlier. With having a three year old 10pm is so late. thank god for on demand. I hope those views count.

  • Israel

    I love Witches of East End! I’m so glad that it’s been picked up for a second season. I enjoy seeing aunt Wendy, she’s my favorite witch.

  • Israel

    After reading every single negative comment about the series not lasting probably a third season, after they gaved it the green light for a second season, Please people! Let’s give it a chance. Let’s not be so negative just because other shows with high ratings have been cancelled. Let’s hope it becomes a bigger hit.

  • kerrie pedroza

    I loved charmed but it’s over— so get over it! This show is fantastic — LOVE IT! It’s nail butting but funny. And the cast work it great. I don’t know any of these woman but I think they are great at their parts. They really act like a true family. I can’t wait for next season.

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