TV Land Brings ‘Kirstie’ to the Fans With Social Media Hub for New Sitcom
via press release:
TV LAND BRINGS “KIRSTIE” TO THE FANS WITH KIRSTIE.TV, A SOCIAL MEDIA HUB FOR NEW ORIGINAL SITCOM
“KIRSTIE” PREMIERES TONIGHT AT 10 PM ET/PT
LIVE TWEET PREMIERE NIGHT OF #KIRSTIE WITH @TVLAND AND @KIRSTIE_TV
New York, NY – December 4, 2013 – TV Land is giving fans a front-row seat to its newest sitcom “Kirstie” with Kirstie.tv, a new digital destination. At Kirstie.tv, viewers can get and share the hottest and most up-to-date news on “Kirstie” from Facebook, Twitter, YouTube, Tumblr and more – all in one place. The new original sitcom, which stars Kirstie Alley, Rhea Perlman, Michael Richards and Eric Petersen, airs Wednesdays at 10pm ET/PT beginning TONIGHT, December 4th, with back-to-back premiere episodes.
On the site, fans can sign up to receive emails featuring exclusive clips, behind-the-scenes footage, and trending posts from all “Kirstie” social media. Those who choose to become a “Kirstie Insider” will get inside scoop first, and be able to see exciting new content from the show before any other fans. “Kirstie Insiders” can also get everything they need to host their own premiere party to celebrate. Additionally, fans can enter to win one exciting grand prize: a trip for two to New York City, $1,000 and Broadway tickets to “Mamma Mia!”
Since launching November 1, Kirstie.tv has grown its subscriber fan base over 5000%, and more than a third of visitors have taken an action to connect or share with a “Kirstie” social network.
“Kirstie” centers around Broadway star Madison “Maddie” Banks (Alley) whose life turns upside down when Arlo (Petersen), the son she gave up at birth, suddenly appears hoping to connect. Rhea Perlman (“Cheers”) stars as Maddie’s BFF/long-suffering assistant Thelma alongside Michael Richards (“Seinfeld”) as Maddie’s outlandish driver Frank.
“Kirstie” is written and executive produced by Marco Pennette and is also executive produced by Kirstie Alley and Jason Weinberg. Larry W. Jones and Keith Cox serve as executive producers for TV Land.
About TV Land
TV Land is the programming destination featuring the best in entertainment on all platforms for consumers in their 40s and 50s. Consisting of original programming, classic and contemporary television series acquisitions, hit movies and digital portfolio, TV Land is now seen in over 98 million U.S. Homes.
Viacom (NASDAQ: VIAB, VIA) is home to premier global media brands that create compelling television programs, motion pictures, short-form video, apps, games, consumer products, social media and other entertainment content for audiences in more than 160 countries and territories. Viacom’s media networks, including MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, Comedy Central, TV Land, SPIKE, T?3s, Paramount Channel and VIVA, reach approximately 700 million television subscribers worldwide. Paramount Pictures, America’s oldest film studio, is a major global producer and distributor of filmed entertainment.