NBC Wins Wednesday with 7-year High for ‘Christmas in Rockefeller Center’

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

Christmas in Rockerfeller Center

via press release:

NBC won Wednesday night among ABC, CBS, NBC and Fox in adults 18-49, the network’s fourth consecutive nightly win (Dec. 1-4), paced last night by the top-rated “Christmas in Rockefeller Center” in seven years and a “Saturday Night Live Christmas” special that hit a 10-week slot high for NBC.

 

  • From 8-9 p.m. ET, “Christmas In Rockefeller Center” (2.3/7 in 18-49, 9.9 million viewers overall) grew versus last year by 10% in adults 18-49 (to a 2.3 rating from a 2.1), to achieve the annual special’s top rating since 2006 (2.6).  Versus two years ago, “Christmas in Rockefeller Center” is up 21% (2.3 vs. 1.9).  It’s the fourth year in a row the special has maintained or increased its year-ago 18-49 rating.  In total viewers, “Christmas in Rockefeller Center” is up versus last year by 8% (9.865 million vs. 9.139 million) to the annual telecast’s top result since 2010 (11.3 million).

 

  • The 2.3 is NBC’s highest 18-49 rating in this time period since a “Voice” Wednesday edition on May 8 earned a 2.8.  “Christmas in Rockefeller Center” ranked #2 in the competitive slot among ABC, CBS, NBC and Fox in adults 18-49 and finished #1 in adults 18-34, women 18-34 and women 18-49.  The 9.9 million is NBC’s biggest overall audience in the time slot since another “Voice” telecast on Nov. 7, 2012 (10.2 million).

 

  • From 9-11 p.m. ET, “Saturday Night Live Christmas” (2.6/7 in adults 18-49, 7.4 million viewers overall) won the two-hour time period among ABC, CBS, NBC and Fox in every key demographic – adults, men and women 18-34, 18-49 and 25-54.  The “SNL” special is up versus NBC’s average in the time period last season by 53% in adults 18-49 (with a 2.6 rating vs. a 1.7, “live plus same day” non-sports) and up 25% in total viewers (7.404 million vs. 5.935 million).

 

  • The 18-49 and total-viewer results are NBC’s best in the time period since Sept. 25 (“SVU” season premiere, 2.7 in 18-49, 9.6 million viewers overall).

 

  • NBC is #1 among the Big 4 for the night in adults 18-49 and every other key demo.
blog comments powered by Disqus