CBS’ Top Rated Daytime Lineup Posts November Growth



young and the restless bumper

via press release:

 

CBS’S TOP-RATED DAYTIME LINEUP POSTS NOVEMBER GROWTH

 

 

 

CBS’s top-rated daytime lineup posted year-to-year November sweep growth in viewers and key women demographics, according to Nielsen live plus same day ratings for the November 2013 sweep.

 

Viewers           W25-54           W18-49           W18-34

 

LMAD 1

Nov. 2013                               3.00m              0.9                   0.7                   0.6

Nov. 2012                               2.55m              0.8                   0.6                   0.4

+18%               +13%               +17%               +50%

LMAD 2

Nov. 2013                               3.48m              1.0                   0.8                   0.7

Nov. 2012                               2.94m              0.9                   0.7                   0.5

+18%               +11%               +14%               +40%

TPIR 1

Nov. 2013                               4.81m              1.3                   0.9                   0.6

Nov. 2012                               4.23m              1.1                   0.8                   0.5

+14%               +18%               +13%               +20%

TPIR 2

Nov. 2013                               5.58m              1.5                   1.0                   0.7

Nov. 2012                               5.08m              1.3                   0.9                   0.6

+10%               +15%               +11%               +17%

 

THE YOUNG AND THE RESTLESS

Nov. 2013                               4.80m              1.9                   1.3                   0.7

Nov. 2012                               4.35m              1.9                   1.2                   0.5

+10%               nc                    +8%                 +40%

 

THE BOLD & THE BEAUTIFUL

Nov. 2013                               3.71m              1.5                   1.0                   0.6

Nov. 2012                               3.20m              1.4                   1.0                   0.5

+16%               +7%                 nc                    +20%

 

THE TALK

Nov. 2013                               2.81m              1.1                   0.7                   0.5

Nov. 2012                               2.34m              1.0                   0.7                   0.4

+20%               +10%               nc                    +25%

 

Note:  Due to Hurricane Sandy breakouts, November 2012 sweep averages are based on 15 broadcasts.

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