ABC is Up 14 Percent Week to Week and Up 7 Percent Year to Year in Adults 18-49

Categories: Press Releases

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December 10th, 2013

ABC-LOGO-WIDE-SCREEN

via press release:

ABC is Up 14% Week to Week and Up 7% Year to Year in Adults 18-49

 

Based on Non-Sports Programming in Adults 18-49, the Net Ranks

No. 1 for the Season with 100% Year-to-Year Audience Retention

 

ABC’s Rebroadcast of “A Charlie Brown Christmas” Improves on its Year-Ago December Telecast by 1.3 Million Viewers and by 12% in Adults 18-49

 

ABC’s “CMA Country Christmas” Grows Year to Year to 2nd-Best Numbers 

 

The Goldbergs” Builds 75% on its Adult 18-49 Lead-in to Rank No. 2 in its Slot

 

Trophy Wife” Improves its Slot Year to Year Over Original Comedy Programming

 

Modern Family” is Wednesday’s No. 1 Series on Each Original Telecast this Season

 

ABC’s Top Show in TV Playback, “Nashville,” Equals a 9-Week High in Adults 18-49

 

Once Upon A Time in Wonderland” Earns its Top Adult 18-34 Number in 6 Weeks

 

Building on its Adult 18-49 Lead-in by a Best-Ever 30%, ABC’s “Scandal

Grows to its Best Rating Since Mid-October and Posts Big Year-to Year Gains

 

ABC Wins Friday with “Shark Tank” as the No. 1 Show in Viewers and Young Adults

 

Last Man Standing” Jumps 17% to a Best-Since-Premiere Adult 18-49 Number

 

“”Shark Tank” Earns a Series High in Viewers and a Season High in Adults 18-49

 

20/20” is No. 1 in its Hour and Grows by Double-Digits Week to Week in Key Adults

 

“America’s Funniest Home Videos” Surges to a New Season High in Adults 18-49

 

Hitting a 5-Week High, “Once Upon A Time” Beats CBS’ “Amazing Race” Finale

 

Revenge” Returns After 3 Weeks with its 2nd Straight Telecast of Growth 

 

Week No. 11

During the week of December 2, 2013, ABC was up 14% over the prior week among Adults 18-49 (1.6/5 vs. 1.4/4) and improved 7% over the same week last year (1.5/4 on w/o 12/03/12). The Net delivered 4 of the Top 20 non-sports broadcasts in Adults 18-49, including 2 of the Top 8: “Modern Family” – No. 5, “Scandal” – No. 8, “Grey’s Anatomy” – No. 16 and “Once Upon A Time” – No. 20. Please Note: “S.H.I.E.L.D.” was in repeat during the week.

 

Season to Date (Most Current Ratings – 11 Complete Weeks): Season to date, based on non-sports programming, ABC ranks No. 1 in Adults 18-49 (2.6 rating-tied w/ CBS and NBC), leading Fox by 18% (2.2 rating). In addition, the Net is retaining 100% of its Adult 18-49 audience from the same point last season.  

 

Monday

With an encore of “A Charlie Brown Christmas” and “CMA Country Christmas,” ABC was the 2nd-most-watched broadcaster on Monday night to NBC’s original schedule, outdrawing CBS’ original Monday line-up by 4% (7.3 million vs. 7.0 million).

 

  • The Net was up from an all-original Monday last year (5.8 million and 1.2/3 on 12/3/12) by 26% in Total Viewers and by 42% in Adults 18-49.

 

“A Charlie Brown Christmas” (8:00-9:00 p.m. – 7.1 million and 1.9/5 in AD18-49):

During the 8 o’clock hour, ABC’s annual encore of “A Charlie Brown Christmas” outdelivered Fox’s original “Almost Human by 20% in Total Viewers (7.1 million vs. 5.9 million) and by 12% in Adults 18-49 (1.9/5 vs. 1.7/5). The animated hour was a strong No. 1 among the broadcasters with Kids 2-11 (2.5/8), delivering a nearly 2-year high in the time period for ABC – since 12/19/11. The Christmas PEANUTS special increased from last year’s December telecast (5.8 million and 1.7/5 on 12/18/12) by 1.3 million viewers and by 12% in Adults 18-49.

 

“CMA Country Christmas” (9:00-11:00 p.m. – 7.4 million and 1.5/4 in AD18-49):

Despite facing stiffer 9:00-11:00 p.m. competition this year from “The Voice” and “Blacklist” (last year it aired on Thursday against mostly repeats), “CMA Country Christmas” was up over last year’s telecast (7.2 million and 1.4/4 on 12/20/12) in both viewers (+3%) and young adults (+7%). In fact “CMA Country Christmas” drew its 2nd-best numbers.

 

Tuesday

“Marvel’s Agents of S.H.I.E.L.D. - Repeat” (8:00-9:01 p.m. – 3.4 million and 0.8/3 in AD18-49):

  • Based on season-to-date Live + 7 Day ratings for originals, ABC’s “Marvel’s Agents of S.H.I.E.L.D.” is Tuesday’s No. 1 TV show this season with Adults 18-49 (4.9 rating), outdelivering NBC’s “The Voice” by 4% (4.7 rating) and CBS’ “NCIS” by 17% (4.2 rating).

 

The Goldbergs (9:01-9:31 p.m. – 4.6 million and 1.4/4 in AD18-49):

In the 9:00 p.m. half-hour, ABC freshman “The Goldbergs” built on its repeat “S.H.I.E.L.D.” lead-in by 35% in Total Viewers and by 75% in Adults 18-49, placing No. 2 to NBC’s “The Voice” with young adults (tie).The Goldbergs” was Tuesday’s most-watched comedy overall for its 10th consecutive telecast

 

  • “The Goldbergs” improved its time period year to year, growing the half-hour by 35% in Total Viewers and 8% in Adults 18-49 over original comedy programming on the year-ago night (“Happy Endings” = 3.4 million and 1.3/3 on 12/4/12).

 

Trophy Wife (9:31-10:00 p.m. – 3.4 million and 1.1/3 in AD18-49):

In the 9:30 p.m. half-hour, ABC’s “Trophy Wife” returned for its first telecast in 3 weeks to outdraw Fox’s “The Mindy Project” in the slot by 48% (3.4 million vs. 2.3 million).

 

  • Trophy Wife” improved its half-hour by 13% in Total Viewers year to year, topping original comedy programming on the same night last year (“Don’t Trust The B---- in Apt 23” = 3.0 million on 12/4/12).

 

Wednesday

Returning to its original lineup after the prior week’s Thanksgiving Eve repeats, ABC ranked No. 2 on Wednesday in Adults 18-49 (1.9/6-tied w/CBS), beating Fox by 36% (2-hour “The X-Factor” = 1.4/4).

 

  • ABC’s “Modern Family” finished as Wednesday’s No. 1 TV show in Adults 18-49, standing as the night’s top-rated series on each first-run telecast this season.

 

The Middle (8:00-8:30 p.m. – 7.4 million and 1.9/6 in AD18-49):

At 8:00 p.m., The Middle” outdelivered Fox’s “The X-Factor” by 2.4 million viewers (7.4 million vs. 5.0 million) and by 46% in Adults 18-49 (1.9/6 vs. 1.3/4). In addition, the ABC comedy earned second place in its half-hour with Adults 25-54 and key Men (M18-49/M25-54).

 

Back In The Game (8:30-9:00 p.m. – 5.1 million and 1.4/4 in AD18-49):

In the 8:30 p.m. half-hour, ABC’s “Back In The Game” drew a bigger audience than “The X-Factor” (5.13 vs. 5.12 million) and tied the Fox unscripted series in Adults 18-49 (1.4/4).

 

Modern Family (9:00-9:31 p.m. – 9.5 million and 3.2/9 in AD18-49):

More than doubling its Adult 18-49 lead-in at 9:00 p.m. (+129%), ABC’s “Modern Family” won by 14% over runner-up NBC’s “SNL Christmas” (3.2/9 vs. 2.8/8).

 

Super Fun Night (9:31-10:00 p.m. – 4.8 million and 1.6/4 in AD18-49):

In the 9:30 p.m. half-hour, ABC’s “Super Fun Night” beat the final half-hour of Fox’s “The X-Factor” by 7% (1.6/4 vs. 1.5/4).

 

Nashville (10:00-11:00 p.m. – 5.7 million and 1.6/5 in AD18-49):

During the 10 o’clock hour, ABC’s “Nashville equaled a 9-week high in Adults 18-49 – since 10/2/13. In addition, the ABC sophomore drama grew 9% from its last original in Adults 18-34.

 

  • On average, “Nashville” is ABC’s biggest percentage gainer in TV playback this season, spiking 71% in Adults 18-49 (+1.2 rating points) from L+SD to L+7.

 

Thursday

In Adults 18-49, ABC’s Scandal” finished as the No. 2 TV series on Thursday for its 4th-straight telecast, behind only CBS’ “The Big Bang Theory.” In addition, Scandal” and “Grey’s Anatomy” continued to stand as Thursday’s Top 2 dramas with young adults.

 

Once Upon A Time in Wonderland” (8:00-9:00 p.m. – 3.2 million and 0.9 in AD18-49):

From 8:00-9:00 p.m., ABC’s “Once Upon A Time in Wonderland” grew over its most recent telecast by 33% in Adults 18-34, matching its highest numbers since October 24, 2013.  

 

Grey’s Anatomy(9:00-10:00 p.m. – 7.0 million and 2.3/6 in AD18-49):

Building on its lead-in by 156% at 9:00 p.m., ABC’s “Grey’s Anatomy” beat out its regular time period competition in Adults 18-49, leading CBS’ comedies in the hour (+5% - “The Crazy Ones”/”Two and a Half Men” = 2.2/6) and more than doubling Fox’s “Glee (+109% - 1.1/3).

 

Scandal(10:00-11:00 p.m. – 8.3 million and 3.0/8 in AD18-49):

Building on its “Grey’s” lead-in against the final hour of NBC’s “Sound of Music” by a best-ever 30% at 10:00 p.m., ABC’s “Scandal” was up over its last telecast in Adults 18-49 (+3%) to earn its best number since mid-October – since 10/17/13.

 

  • Despite big competition, “Scandal” surged by double-digit percentages year to year (7.4 million and 2.5/7 on 12/6/12) in Total Viewers (+12%) and Adults 18-49 (+20%). On average, “Scandal” is up 57% over the same point last year in Adults 18-49, making it TV’s fastest-growing returning series this season and ABC’s highest-rated show in the time slot since “Lost” during the 2007-08 season.

 

  • Season to date in the C3 Adult 18-49 ratings, ABC’s “Scandal” (3.58 rating) just moved ahead of NBC’s “Blacklist” (3.55 rating), with the most recent week of data, to become the season’s No. 1 broadcast drama in the key advertiser measure.

 

Friday

ABC ranked No. 1 on Friday in Total Viewers (6.0 million) and Adults 18-49 (1.4/4-tie). The Net’s Shark Tank” was Friday’s most-watched TV show overall and once again finished as the No. 1 program in Adults 18-49.

 

  • Up for its 2nd straight telecast in Total Viewers (+6%) and Adults 18-49 (+11%),Shark Tank” drew the series’ biggest audience ever and equaled a season high in young adults.

 

Last Man Standing (8:00-8:31 p.m. – 6.3 million and 1.4/5 in AD18-49):

At 8:00 p.m., Last Man Standing” was up 17% from its last telecast two weeks ago in Adults 18-49 to match a best-since-premiere rating and grew its overall audience for its 2nd straight telecast to deliver a 5-week high in Total Viewers – since 9/20/13 and 11/1/13, respectively.

 

The Neighbors (8:31-9:00 p.m. – 4.3 million and 1.0/3 in AD18-49):

At 8:30 p.m., The Neighbors” was up over its most recent telecast two weeks ago by 6% in Total Viewers to draw its biggest audience in 1 month – since 11/8/13.

 

“Shark Tank” (9:00-10:01 p.m. – 7.5 million and 2.0/6 in AD18-49):

More than doubling its lead-in (+122%) at 9:00 p.m. in Adults 18-49, ABC’s “Shark Tank” posted a dominant win in its hour, beating runner-up NBC’s “Grimm” by 25% (2.0/6 vs. 1.6/5). Season to date, “Shark Tank” has gained 14% in Adults 18-49 over the same point last year to the series’ best performance ever.

 

20/20 (10:01-11:00 p.m. – 5.0 million and 1.1/3 in AD18-49):

ABC’s “20/20ranked No. 1 in the 10 o’clock hour with Adults 18-49 (tie) and Adults 25-54 (tie). “20/20” featured a celebration of the life of Nelson Mandela, including details of his passing, world-wide reaction, plans for his funeral and images of the day. The ABC newsmagazine surged week to week by 22% in Adults 18-49 and by 14% in Adults 25-54.

 

Saturday

Saturday Night Football(8:07-11:41 p.m. – 5.7 million and 1.7/5 in AD18-49):

With coverage of the ACC Championship Game (Duke vs. Florida State), ABC’s “Saturday Night Football” was up over the prior week’s game by 2.2 million Total Viewers and by 70% among Adults 18-49.

 

Sunday

“America’s Funniest Home Videos (7:00-8:00 p.m. – 7.0 million and 1.5/4 in AD18-49):

In the 7 o’clock hour opposite Fox’s big NFL overrun (San Francisco-Seattle), “America’s Funniest Home Videos” was up week to week in Total Viewers (+4%) and Adults 18-49 (+25%), drawing its biggest audience this season and hitting a new season-high with young adults.

 

“Once Upon a Time” (8:00-9:00 p.m. – 6.9 million and 2.2/5 in AD18-49):

At 8:00 p.m., ABC’s “Once Upon a Time” built on its lead-in by 47% in Adult 18-49 to beat out the opening hour of CBS’ 2-hour “Amazing Race” finale (2.2/5 vs. 2.1/5). The ABC drama was once again Sunday’s most social broadcast series with 45,492 tweets.

 

  • “Once Upon a Time” was up week to week in viewers (+5%) and young adults (+16%), earning 5-week highs on both measures – since 11/3/13.

 

Revenge (9:00-10:00 p.m. – 6.0 million and 1.6/4 in AD18-49):

On its first broadcast in 3 weeks, ABC’s “Revenge” grew its numbers for its 2nd straight telecast in Total Viewers (+3%) and Adults 18-49 (+7%).

 

WEEK NO. 11:   ADULTS 18-49            TOTAL VIEWERS

No.1   NBC 3.1      No.1 NBC    10,550,000

No.2   FOX 2.4      No.2 CBS     7,930,000

No.3   CBS 1.7      No.3 FOX     7,190,000

No.4   ABC 1.6      No.4 ABC     5,880,000

No.5   CW  0.7      No.5 CW      1,770,000

 

 

 

 

Source: The Nielsen Company (National, Live+ Same Day Program Ratings), week of 12/02/13. Socialguide, Total Tweets for each series +/- 3hrs during telecast 12/02-12/08/13.

 
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