‘CBS Evening News With Scott Pelley’ Adds Nearly 1 Million Viewers Compared to the Same Week Last Year

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via press release:

THE “CBS EVENING NEWS WITH SCOTT PELLEY” ADDS NEARLY 1 MILLION VIEWERS COMPARED TO THE SAME WEEK LAST YEAR

THE “CBS EVENING NEWS WITH SCOTT PELLEY” POSTS DOUBLE-DIGIT, YEAR-TO-YEAR PERCENTAGE GAINS IN VIEWERS (+15%) AND IS UP +9% IN HOUSEHOLDS FOR THE WEEK ENDING DEC. 6

 

The CBS EVENING NEWS WITH SCOTT PELLEY added nearly 1 million viewers (+960,000) compared to the same week last year, according to Nielsen live plus same day ratings for the week ending Dec. 6. The CBS broadcast posted double-digit, year-to-year percentage gains in viewers (+15%, 7.49m from 6.53m), in addition to gains in households (+9%, 4.9/09 from 4.5/08) compared to the same week last year.

 

Additionally, the CBS EVENING NEWS WITH SCOTT PELLEY closed the viewer deficit with ABC by 900,000 viewers (500,000 from 1.40m) compared to the same week last year.

 

Season-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up +7% in viewers (6.89m from 6.42m) and +2% in households (4.5/09 from 4.4/08) compared to last year.

 

Patricia Shevlin is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY.

 

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