via press release:
"" SEASON THREE FINALE DELIVERS SERIES' HIGHEST-RATED EPISODE AND NIGHT EVER
"" Becomes First SHOWTIME(R) Series Ever To Average Seven Million Weekly Viewers
"MASTERS OF SEX" Finishes Freshman Season Up 21% From Its Premiere
The season three finale ofnow ranks as the series' highest-rated episode and night ever, with 2.4 million viewers at 9 p.m. and 2.9 million viewers for the night. (Prior highs were season 2 episode 11 at 9 p.m. and the season 2 finale for the night - vs. 2.7 million). The season three finale also outperformed the season three premiere by 27 percent at 9 p.m. (vs. 1.88 million) and by 12 percent for the night (vs. 2.6 million). The network's No. 1 show, continues to grow currently averaging seven million weekly viewers to-date, surpassing its second season by 18 percent, and ranking as the show's highest-rated season ever. A first for SHOWTIME, is the only network series ever to cross the seven million weekly viewership mark. HOMELAND has also outpaced season eight by 13 percent through the same time frame.
Fresh off the heels of Golden Globe(R) and WGA nominations and being honored as one of AFI's Top Ten Television Programs of the Year, MASTERS OF SEX finished its impressive freshman year run up 21 percent versus its season premiere at 10 p.m. and up 8 percent versus its premiere night. The season one finale attracted 1.2 million viewers at 10 p.m. and 1.5 million viewers for the night. Season-to-date, MASTERS OF SEX is averaging 4.8 million weekly viewers, up 13 percent versus HOMELAND's record-breaking freshman season.