FOX Wraps the Fall With 9% Increase in Viewership
via press release:
NATIONAL NIELSEN RATINGS FOR THE WEEK OF DECEMBER 9 – DECEMBER 15, 2013
FOX WRAPS THE FALL WITH +9% INCREASE IN VIEWERSHIP
FOX NFL SUNDAY Ranks As Television’s No. 1 Program of Week
Network Ranks No. 1 for the Week Among Adults 18-34 and Teens
As the fall season comes to a close, FOX is up +9% among Total Viewers and up +4% among Adults 18-49. FOX’s week was propelled by originals of SLEEPY HOLLOW, ALMOST HUMAN, THE X FACTOR and GLEE, as well as the 4th annual AMERICAN COUNTRY AWARDS, and led the network to a first-place finish among Adults 18-34 and Teens. In addition, FOX NFL SUNDAY won the week outright across all of television among Adults 18-49, Adults 18-34, Teens and Total Viewers.
· 5 of the Top 20 programs among Adults 18-49: FOX NFL SUNDAY GAME (No. 1), THE SIMPSONS (No. 4), FAMILY GUY (No. 10), BOB’S BURGERS (No. 16 tie) and AMERICAN DAD (No. 16 tie).
· 5 of the Top 20 programs among Adults 18-34: FOX NFL SUNDAY GAME (No. 1), THE SIMPSONS (No. 4), FAMILY GUY (No. 6), AMERICAN DAD (No. 9) and BOB’S BURGERS (No. 11).
· 5 of the Top 20 programs among Teens: FOX NFL SUNDAY GAME (No. 1), FAMILY GUY (No. 3 tie), THE SIMPSONS (No. 3 tie), AMERICAN DAD (No. 7) and BOB’S BURGERS (No. 11).
· 1 of the Top 20 programs among Total Viewers: FOX NFL SUNDAY GAME (No. 1).
FOX Program Ratings of the Week
Program and Nightly Highlights
Monday: FOX (2.0/5) placed No. 2 in Monday prime among Adults 18-49 and gained +54% from the previous week with an original lineup. ALMOST HUMAN was up +6% week to week (1.8/5 vs. 1.7/5), followed by an original SLEEPY HOLLOW (2.2/6), which was on par with its most recent original telecast two weeks prior. SLEEPY HOLLOW was the No. 1 broadcast program in its 9pm hour among Men 18-49 (2.1/6) and Men 25-54 (2.6/6).
Tuesday: FOX aired the 4TH ANNUAL AMERICAN COUNTRY AWARDS special. The AMERICAN COUNTRY AWARDS posted a 1.4/4, flat with its performance last year, and gave FOX a fourth place finish in the core adult demo.
Wednesday: With the Top 4 acts performing, THE X FACTOR WEDNESDAY delivered a 1.4/4 rating in Adults 18-49.
Thursday: One of the Top 4 acts was voted off on Thursday’s THE X FACTOR, delivering a 1.2/4 rating in Adults 18-49. At 9pm, an encore GLEE posted a 0.7/2.
Friday: Friday’s RAISING HOPE block posted a 0.7/2 at 9pm and a 0.6/2 at 9:30pm, while its encore BONES lead-in delivered a 0.8/3 in Adults 18-49.
Saturday: FOX ranked No. 2 for the night among Adults 18-49 (1.2/4) with FOX UFC SATURDAY.
Sunday: Averaging a 4.9/13, FOX ranked No. 1 among the broadcast nets in Sunday prime among Adults 18-49 with a combination of an NFL overrun, The O.T. and original animated comedies. Versus the previous week’s telecasts, each of the animated comedies posted increases: THE SIMPSONS (3.5/9, up +13%), BOB’S BURGERS (2.4/6, up +14%), FAMILY GUY (3.0/8, up +11%) and AMERICAN DAD (2.4/6, up +14%) and achieved their highest Adults 18-49 ratings in almost a year: