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TV Ratings Friday: 'The Carrie Diaries' & 'Grimm' Rise as 'Dracula' Falls as Cotton Bowl Wins the Night

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January 4th, 2014

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Scoreboard FOX NBC ABC CBS CW x
Adults 18-49: rating/Share 1.9/6 1.3/4 1.3/4 1.0/3 0.3/1 x
Adults 18-34: Rating/Share x x x x x x
Total Viewers (million) 7.241 5.468 5.394 6.494 0.894 x

NOTE: Due to the nature of live  programming the ratings for FOX (College Football)  are approximate and subject to more than the typical adjustments in the final numbers.   

FOX was number one in adults 18-49 and with total viewers.

On FOX, Coverage of the Cotton Bowl earned a 1.9 adults 18-49 rating.

On ABC, 20/20 earned a 1.5 adults 18-49 rating, up four tenths from its last original.

On NBC, Dateline earned a 1.5, up four tenths from its last original's 1.1 adults 18-49 rating.   Grimm returned to a 1.4, up two tenths from its last original's 1.2 adults 18-49 rating. Dracula earned a 0.9, down two tenths from its last original's 1.1 adults 18-49 rating, nearly a month ago. 

On The CW,   The Carrie Diaries earned a 0.4, up  a tenth from its last original's 0.3 adults 18-49 rating. 

Overnight broadcast primetime ratings for Friday, January 3, 2014

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 PM FOX College Football (8-10PM) 1.9 6 7.24
NBC Dateline 1.5 5 7.85
CBS Undercover Boss -R 1.2 4 5.58
ABC Last Man Standing -R 1.1 3 5.21
CW The Carrie Diaries 0.4 1 1.02
8:30PM ABC Last Man Standing -R 1.0 3 4.53
9:00 PM ABC Shark Tank -R 1.4 4 5.29
NBC Grimm 1.4 4 5.60
CBS Hawaii Five-0 -R 0.9 2 5.93
CW Supernatural -R 0.2 1 0.77
10:00 PM ABC 20/20 1.5 4 6.02
NBC Dracula 0.9 3 2.95
CBS Blue Bloods -R 0.9 3 7.93

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via NBC press note:

 

In Late-Night Metered Markets Friday night:

 

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.0/4 with an encore telecast; CBS's "Late Show with David Letterman," 2.3/5 with an encore; and ABC's "Jimmy Kimmel Live," 2.0/4 with an encore.

 

  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.6/2 with an encore; "Late Show," 0.6/2 with an encore; and "Jimmy Kimmel Live," 0.6/2 with an encore.

 

  • From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/3 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.

 

  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.3/4 in metered-market households with an encore) beat CBS's "Late Late Show with Craig Ferguson" (1.1/3 with an encore).  In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49 with an encore) topped "Late Late Show" (0.4/2 with an encore).

 

  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.4/2 in adults 18-49 in the 25 markets with local people meters.

Nielsen TV Ratings: ©2014 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • thesnowleopard

    @Timmy G
    I think this is the year when we’ll find out for sure if there is a Friday Factor for the CW, and how much the lead-in from TVD counts. In the past, the FF has helped CW shows on Fridays and failure to capitalize on the lead-in from TVD has hurt shows at 9pm on Thursdays. It remains to be seen whether Reign will do well enough to be moved to a non-Friday night or to Fridays (like Nikita), but it could also just be canceled outright like TSC.

    I don’t think it will stay on Thursdays, not unless it rises from where it is, which seems unlikely. It would have to be doing TO numbers to stay and even then, the network might just move any Thursday 9pm show off to another spot after its first season, anyway.

    You may be right about the midseason shows, which generally don’t do well (hi Cult), but I don’t like to predict beforehand how a show will do. For example, most people here seemed to count Grimm as a dead show walking before it ever aired (and it’s gotta be said that the pilot was horrible, too), but here it is, three seasons later.

    @Dahne
    Not necessarily. While cable shows have some different patterns from network shows, in part due to having shorter seasons, the general patterns of renewals season-to-season for them aren’t terribly different than for network shows. TCD doesn’t appear to be any safer for having 13 episodes in its second season than if it had a full 22-episode complement. Having 13-episode seasons didn’t help Life Unexpected in its second season, for example. It was just as vulnerable to sophomore cancellation risk as a 22-episode show.

    Why that is when such a show is actually nowhere near to syndication numbers…now that’s an interesting question. Could it be that the networks count more in seasons than in episodes when trying to sell syndication for short-season shows?

    It’s also possible that TCD, with its smaller seasons, could work for summertime.

  • George

    Shows how popular college football is when the cotton bowl (non-BCS bowl game for that matter) wins the night for broadcast TV and is up against the BCS Orange Bowl game on ESPN. My guess is that Orange Bowl carried the night for cable ratings as well for ESPN.

    College football is clearly the second most popular sport behind the NFL.

  • Timmy G

    @thesnowleopard, I’m definitely not counting the mid-season shows out completely. I think the CW is actually taking initial viewer comments into account as far as Star Crossed goes (Aimee Teegarden’s acting being :\ in the original promo clip) because the last promo I saw for it focuses primarily on Matt Lanter’s character and shows Teegarden only briefly, thus in turn the new promo works MUCH better.

    The only time TVD didn’t have a retention problem was during its first season when Supernatural aired after it. I’m beginning to think, especially now that it’ll be going into it’s 6th season the CW might be better off moving the show to 9 PM and launching a new show at 8. I know they kept it at 8 the past several seasons because it was their only hit, but now that they have 4 shows above a 1.0 I think they should make this move.

    TSC didn’t survive because Pedowitz didn’t like it, period. It was a Dawn era show and the following season he began restructuring the network picking up 5 pilots a season, which wouldn’t have been possible if he had brought back TSC. Now, if it had maintained a .7 or grew like HOD did it would have survived, but if you compare it to BATB for example he used the bad ratings for the last 5 episodes simply as an excuse to try his new model. He made the right call though in this case. Thus far I would say his only major flaw was renewing BATB considering it did do worse than TSC, but it was his darling, for some weird unexplained reason…

  • thesnowleopard

    @Timmy G
    Yeah, TVD’s always been a terrible lead-in. Not sure why that is. Smallville wasn’t. They may move it…but I’m not sure it’s a 9pm show. I think it depends on how they plan to address the cast renewals post-season six. It’s still doing very well, so they kind of have to. But if they go beyond season six without one or more of the current leads, and they don’t handle it right, the show could crash and burn spectacularly.

    Eh, I don’t know about TSC. It had some major issues going on that made it a bubble show. As for BatB, maybe Pedowitz is a Smallville fan? I dunno. It does seem to be de facto canceled at this point, anyway.

    I do think Pedowitz has made some very good decisions for the CW that have resulted in the current happy state of four shows over 1.0. Not just moving SPN off Fridays but also launching Arrow and TO, going for a more dark fantasy/comic book focus. Those complaining about the new “male”-oriented CW seem to have missed the fact that a lot of us ladies *like* action and horror–lots more than bad soap. And I’m sure not many of the female fans of Arrow are complaining about how often Stephen Amell takes his shirt off, either.

  • Flori

    We really like “Dracula” and hope NBC is wise enough to renew it. It’s rare to have a TV show with the exceptional acting, scenery, dialogue, etc. that Dracula has.

    The TV ratings noted in this article don’t take into account the people who watch the shows later on Xfinity, etc. Is that correct?

    We tried watching Grimm twice and couldn’t get into it. It seemed bland compared to Dracula. But, to each his own.

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