CBS Wild Card Scores Highest Viewers & Rating in 19 Years
via press release:
THE NFL ON CBS’s broadcast of the AFC Wild Card Playoff game featuring the San Diego Chargers’ win over the Cincinnati Bengals on Sunday, Jan. 5 (1:06-4:20 PM, ET) was seen by an average of 30.9 million viewers (Persons 2+), which is the highest viewership in 19 years for an early Sunday AFC Wild Card game (31.6 M; New England-Cleveland; 1/1/95; NBC), and is up 4% from last year’s 29.6 million (Indianapolis-Baltimore).
The Chargers-Bengals AFC Wild Card Playoff game scored an average fast-national household rating/share of 18.9/36, up 4% from last year’s 18.1/36, which is the highest-rated early Sunday AFC Wild Card game in 19 years (22.0/48; New England-Cleveland; 1/1/95; 12:30-3:37 PM, ET).
The average viewership and rating/share for the Chargers-Bengals game peaked with 36.2 million viewers and a 21.6/39 (3:30-4:00 PM, ET), respectively.