Soap Opera Ratings: All Soaps Up in Viewers, Down in Women 18-49

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January 9th, 2014


via Soap Opera Network:

Ratings  for the Week of December 23-27, 2013

Total Viewers
1. Y&R 4,840,000 (+111,000/-11,000)
2. B&B 3,819,000 (+160,000/+269,000)
3. GH 3,021,00 (+134,000/+4,000)
4. DAYS 2,748,000 (+313,000/+201,000)

1. Y&R 3.4/9 (same/same)
2. B&B 2.7/7 (+.1/+.2)
3. GH 2.3/6 (+.2/+.2)
4. DAYS 2.0/5 (+.2/+.1)
Women 18-49 Viewers
1. Y&R 713,000 (-91,000/-143,000)
2. GH 605,000 (-91,000/-88,000)
3. B&B 561,000 (-79,000/-108,000)
4. DAYS 541,000 (-58,000/-1,000)

Women 18-49 Rating
1. Y&R 1.1/6 (-.2/-.2)
2. GH 0.9/5 (-.2/-.2)
2. B&B 0.9/5 (-.1/-.1)
4. DAYS 0.8/5 (-.1/same)


Read more: Ratings: Soaps Up in Viewers; Down in Demos | Soap Opera Network http://www.soapoperanetwork.com/2014/01/ratings-soaps-up-in-viewers-down-in-demos?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+soapoperanetwork+%28Soap+Opera+Network%29#ixzz2pvpwR6i2


Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)




Source: Soap Opera Network


Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives.

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

  • moshane58

    Glad to see Gh up from last ratings. Wonder how it will do since soapnet has been cancelled and the only way to watch it online alive is pay Hulu Plus. Or wait a week to see it on regular Hulu.

  • James

    So glad for GH. So glad. B&B is the easiest to watch, because it’s only 30 minutes and flies bye. And my god, it has exterior locations and outside filming! It may actually be more prime time than GH.

  • Mike


    I agree. It is not likely to ever happen. I don’t see them every cutting back on Today either.



    Those are 2 of the things I love about B&B too — the running time and the way they still get out. The show still looks great even though they too have faced budget cuts. Brad Bell never gets any credit but he really runs the show well as far as budget and attracting fairly good performers. He’s been able to increase ratings even in the midst of big departures, and was successful in focusing the show away from the vets onto younger characters.

    It does get campy at times, but it is easy to follow. And always looks good.

  • Mike

    People on some boards are trying to say these numbers are made up because of the increase in total viewers and the drops in the demos.

    The demos that are reporter only cover women ages 18-54. Either they are not looking at that or they just don’t care.

    There are other people that watch soap operas. We don’t even see the counts for men or teenage boys and girls anymore or for females over 54.

    All these ratings tell us is that Christmas week many of the female viewers ages 18-54 were busy. They were either shopping, cooking, or a whole number of things. Or simply that in that household maybe the husband was home or the kids were home and they watched something else. It doesn’t even mean that she missed her soaps that week. Maybe she usually watched live but for that week she recorded it.

    The increase in total viewers simply means that teenagers were out of school and many of them tuned in and watched. Or some women over 54 and still in the workforce had the week off and they watched. Or maybe even some men had time off tuned in.

    Since we don’t see the counts for those demos, we can only guess. It doesn’t mean the ratings are not right, it just means there are many other factors at play that week.

    I just love how when fans don’t like something they say that Nielsen makes up ratings. But when their favorite show goes up Nielsen got it right then and it was totally due to their favorite couple, favorite character, or even their favorite writer.

  • ivana

    Connie. If someone sexually abused you at work and touched you in a bad place, would you want others to fight to keep them employed? That is just wrong and unethical. I look forward to nthe recast. To all those who threaten to leave viewership because an admitted sexual abuser has been let go should go, stop watching. No one cares.

  • Mike

    I don’t think they will recast Muhney any time soon. I think the character will be rested for awhile and then brought back 6 months to a year from now. I personally look forward to a break after him being a part of almost every story for the last 5 years.

    I loved Phyllis but I am actually enjoying a break from her for awhile too.

    Sorry but to me if you watch a soap opera for one character or actor then you are a fan of that person and not a fan of the show. And when you are that then you don’t have the best interest of the show in mind — only what is best for that character or actor.

    The show is called Young and the Restless — not The Michael Muhney Show.

  • ivana

    I agree Mike. These MM fans who are trying to cause unrest over his self inflicted situation are probably just a small group with loud and irritaional voices. next.

  • ivana

    And for the record, I personally enjoyed him in the roll of Adam. I also enjoyed Phyllis and much preferred Susan Walters as Dian to Maura West but never stopped watching over their departures. Life happens and people move forward and move on. Soaps are a lot of work for these actors and so to expect a lifetime commitment from them and the show is unfair.

  • robert

    It’s good to see the soaps up in viewers. The demo numbers are a little sluggish though, I wonder if the power outages from the winter storm caused the demo drop.

  • Mike

    Was there a winter storm during Christmas week?

    I remember one earlier in December when the ratings went up and then one this past week. Sometimes the weeks run together though. Just wondering?

  • PatF

    Like a lot of people have said, I too am fine with the MM departure. Nothing against the actor, but this character has been on my screen WAAAYYY too much lately.

    And with all the negative press, the character does need a break from story line. I had read they’d bring someone else in in about 6 months, so we’ll see.

    In the meantime, the show may dip a bit in ratings, but will still be #1 in households. It’ll take sometime before that changes.

  • Tim

    I find it funny that people or fans wanna leave a show because one character leaves the show or is replaced by someone new….My case in point this time is the character of Will Brady on Days,if your a true fan of the show like i am of 40 years.One Role does not make the whole show….Everything will be fine the new person playing the part will be o.k…..just felt like saying this,a real fan will not leave a show because of one Character….Tim….

  • jonboy

    @Ivana Sorry, but for me the best Diane was Alex Donnelly. And you hit the nail on the head, Mike. Daytime drama is an ensemble, not all about one actor/character. Instead of spending money flying banners these people should be donating to a victims abuse group.

  • maybrick

    Let’s educate JayTN on Days.

    Days isn’t going anywhere … period.

    Not only does it have the highest online watchers than any other soap. It has great ratings for it’s time slot.

    Remember GH has ZERO competition and it barely beats Days for third place. That’s right ZERO competition.

    On the other hand , Days goes up against the number one soap on TV and the number 2 soap on TV and STILL pulls in great ratings. Take away BOLD in that time slot and DAYS easily pulls over 3.5 million.

  • MBmomof3

    I’ve been watching soaps since the original Dark Shadows was on the air. I’ve been a fan of many soaps over the years and can honestly say I’ve never stopped watching any show because one actor (or even a few) left no matter what the circumstances of their departure were. The only reason I’ve ever stopped watching a show was because of bad storytelling. The only other reason was before the invention of the VCR and I wasn’t home to watch live. (I’m really dating myself here, I know. But I still barely squeak into the “coveted” 18-49 demo). Man, I feel old.

  • MBmomof3

    maybrick, Sorry. I love Days as much as you do, but the info you are using is in YOUR market. In my TV market DOOL & GH go head-to-head at 1:00 p.m. Thank goodness for a DVR that can record 2 shows at once!

  • Pat


    Are you an NBC or Sony executive? While I personally believe that Days will live on to at least reach its 50th anniversary (fall of 2015 and through at least 2015-16), you have no way of being 100% certain about that, period. And as pointed out above, you must be using ratings info for YOUR home market. While Days certainly seems to be performing respectably now, I wouldn’t quite call its national ratings “great”. Let’s not get crazy, man.

    Also, as far as saying that Days “easily pulls over 3.5 million” if CBS took away B&B in places where the shows go head-to-head, that’s pure speculation. A) That ain’t happening and B) Even if it did happen, you have ZERO way of proving that most of those B&B viewers would come over to Days.

    Nobody on this thread has any desire to be “educated” by you, your authoritative tone, and your hypothetical nonsense, thank you very much.

  • johnnytuffguy

    To moshane58 and others wanting to watch General Hospital, Comcast has it under ABC on demand for viewing. At least it is in the Philly area. Go to channel one, then tv shows, then by network, and then ABC.

  • Mike

    Days airs opposite GH and The Talk here too. And of Fox against an hour of Judge Judy. So saying that GH has no competition anywhere is wrong too.

    In a huge part of the Country GH and Days go head to head. Thus why the Presidential press conference also hurt Days. If Days had aired at it’s regular time all over the Country it wouldn’t have been affected by the pre-emption.

    The last time that the number of online viewers was printed and released Days had also lost a lot of those online viewers it used to have. Days doesn’t even get a big boost like it once did by DVR viewing. Take a look at the Season To Date ratings which include the Live plus 7. (Look at the last NBC press release it even says that the season to date includes the DVR viewing except for the most recent 2 weeks. They are added in later).

    Those used to be much higher for Days than the Live plus 1 — now they do not get that big of an add like they once did. GH is actually the soap that benefits the most from DVR viewing when you look at the season to date ratings.

    Hopefully Days ratings will go up and increase now that many who watched on SoapNet will have to seek alternate ways to view the show.

    Hopefully soon NBC will make some kind of decision about Days. The biggest risk that Days faces is that they film so far ahead if NBC doesn’t give them plenty of notice it will be hard for them to film anniversary shows, etc.

  • Mike

    Wonder how GH did in the latest ratings. No ABC press release again — only CBS and NBC. Glad to see B&B, Y&R, and Days up for the latest ratings.

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