Ford and Coca-Cola Return as Official Sponsors of ‘American Idol’
via press release:
FORD MOTOR COMPANY AND COCA-COLA RETURN
AS OFFICIAL SPONSORS OF “AMERICAN IDOL XIII”
Two-Night Season Premiere Begins Tonight on FOX
Fox Broadcasting Company (FOX); 19 Entertainment Ltd., a division of CORE Media Group; and FremantleMedia North America today announced that Ford Motor Company and Coca-Cola will return as official sponsors of AMERICAN IDOL XIII. Both Ford and Coca-Cola have been official IDOL sponsors for all 13 seasons of the series.
Hosted by Ryan Seacrest and featuring judges Jennifer Lopez, Keith Urban and Harry Connick, Jr., AMERICAN IDOL XIII kicks off its season with a two-night premiere event airing tonight (8:00-10:00 PM ET/PT) and Thursday, Jan. 16 (8:00-10:00 PM ET/PT) on FOX.
Ford returns as the official automotive sponsor of AMERICAN IDOL. As a leading partner since the show’s debut in 2002, Ford will continue to engage AMERICAN IDOL fans with unique and exclusive content throughout the upcoming season. Once again, Ford vehicles and the AMERICAN IDOL finalists will be featured in weekly Thursday night segments. This original content, along with other exclusive Ford content featuring the finalists, will also be available on americanidol.com. In addition, Ford will launch an all-new online promotion, offering fans a chance to win an AMERICAN IDOL prize package. More details will be announced shortly.
Coca-Cola’s continued support of AMERICAN IDOL brings their partnership to 13 years and this 13th season of AMERICAN IDOL. Coca-Cola will engage IDOL fans through television spots and online content that will connect to their fun, moments-driven AHH teen platform. The signature Coca-Cola AMERICAN IDOL cups will continue to be present, with Diet Coke and Coca-Cola Zero cups making their appearance throughout the season. Other activities designed to enhance the AMERICAN IDOL experience will be featured in a variety of retail outlets across the country. In addition, Coca-Cola will share exclusive behind-the-scenes content online at americanidol.com, providing fans with an inside look at the contestant experience.
AMERICAN IDOL is produced by FremantleMedia North America and 19 Entertainment, a division of CORE Media Group. The series was created by Simon Fuller and is executive produced by Simon Fuller, Cecile Frot-Coutaz, Trish Kinane, Per Blankens, Jesse Ignjatovic and Evan Prager. “Like” AMERICAN IDOL on Facebook at facebook.com/AmericanIdol. Follow the series on Twitter @AmericanIdol and join the discussion using #idol. See photos and videos on Instagram by following @AmericanIdol. Download the AMERICAN IDOL app for iOS devices from the App StoreSM; and for Android devices at Google PlayTM Store.** Data rates may apply for app download and usage.
About FremantleMedia North America
FremantleMedia North America (FMNA) is the U.S. arm of global media giant FremantleMedia, which includes a distribution arm, FremantleMedia International, a digital and branded entertainment division and a kids & family entertainment business. As the world’s largest independent studio, FremantleMedia’s comprehensive global network has operations in 25 countries, creating over 9100 hours of programming a year, rolling out more than 60 formats and managing over 400 individual titles. FMNA and its portfolio of companies produce entertaining and innovative scripted and alternative programs for network, cable, syndicated and online platforms. Their slate includes a diverse range of both critically-acclaimed and award-winning successes including “American Idol” (FOX), “The X Factor” (FOX), “America’s Got Talent” (NBC), “Family Feud” (SYN), “Let’s Make A Deal” (CBS), “The Price Is Right” (CBS), “The Great Christmas Light Fight,” (ABC), “The Tomorrow People” (The CW), “Deadliest Catch” (Discovery), “Married to Medicine” (Bravo), “Ice Road Truckers” (HISTORY), “Storage Wars” (A&E), “The Pet Collective” (blip.tv), and the upcoming “Celebrity Name Game” (SYN), among others.
About 19 Entertainment/CORE Media Group, Inc.
19 Entertainment is a division of CORE Media Group Inc. and home to iconic and enduring properties like AMERICAN IDOL and SO YOU THINK YOU CAN DANCE. CORE Media Group Inc. launched in May 2012 as a newly-branded version of the company formerly known as CKx. For more information about CORE Media Group Inc. and 19 Entertainment, visit www.coremediagroup.com.
About Ford Motor Company
Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 180,000 employees and 65 plants worldwide, the company’s automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit www.corporate.ford.com.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands. Led by Coca-Cola, one of the world’s most valuable and recognizable brands, our Company’s portfolio features 16 billion-dollar brands including Diet Coke, Fanta, Sprite, Coca-Cola Zero, vitaminwater, Powerade, Minute Maid, Simply, Georgia and Del Valle. Globally, we are the No. 1 provider of sparkling beverages, ready-to-drink coffees, and juices and juice drinks. Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy our beverages at a rate of more than 1.8 billion servings a day. With an enduring commitment to building sustainable communities, our Company is focused on initiatives that reduce our environmental footprint, support active, healthy living, create a safe, inclusive work environment for our associates, and enhance the economic development of the communities where we operate. Together with our bottling partners, we rank among the world’s top 10 private employers with more than 700,000 system associates. For more information, visit Coca-Cola Journey at www.coca-colacompany.com, follow us on Twitter at twitter.com/CocaColaCo, visit our blog, Coca-Cola Unbottled, at www.coca-colablog.com or find us on LinkedIn at www.linkedin.com/company/the-coca-cola-company.