via press release:
NICKELODEON’S SAM & CAT SPECIAL SCORES 4.8 MILLION TOTAL VIEWERS
Episode Ranks as Net’s Highest Rated Telecast with Kids 6-11 Since 2012
NEW YORK – Jan. 24, 2014 – Nickelodeon’s hit live-action series Sam & Cat continued its ratings momentum with the Saturday (1/18/14) hour-long premiere of “#TheKillerTunaJump: #Freddie #Jade #Robbie”, drawing 4.8 million total viewers and ranking as Nick’s highest-rated telecast with Kids 6-11 (10.5/2.1M) since 2012. The special episode--which reunited some of the stars from recent Nick live-action hits and Victorious--posted double and triple-digit gains and averaged a 8.0/2.6M (+92%) with Kids 2-11, 10.5/2.1M (+109%) K6-11 and 8.8/1.8M (+97%) Tweens 9-14. The telecast also posted increases with total viewers, up +93% over last year.
Sam & Cat has kicked off 2014 on a high note. In the first two weeks of the year, the series scored back to back wins as the number-one entertainment program with Kids 2-11 and Kids 6-11.
Nickelodeon, now in its 34th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).