ABC’s ‘The Taste’ is Up by Double Digits


via press note:

The Taste (8-10pm – 3.9 million and 1.1/3 in AD18-49):  Opposite Fox’s American Idol and the series debut of Rake from 8-10pm, ABC’s The Taste grew by double digits week to week in Total Viewers (+18%) and Adults 18-49 (+22%).  Head to head in the 2-hour time period, the ABC unscripted show defeated NBC’s comedies (Community/Parks and Recreation/ /The Michael J. Fox Show/Sean Saves the World) by 1.2 million viewers (3.9 million vs. 2.7 million) and by 22% in Adults 18-49 (1.1/3 vs. 0.9/3).


Shark Tank-R Night (10-11pm – 3.9 million and 1.1/3 in AD18-49):  Holding all of its lead-in at 10pm, an encore Shark Tank was up by 8% in Total Viewers to deliver a 4-week high in the hour for ABC – since 12/26/13.


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