‘The Vampire Diaries’ 100th Episode Delivers Delivers Series Most Watched Episode Since November 2013
via press release:
THE VAMPIRE DIARIES returned from hiatus with its 100th episode last night, and delivered the series’ most watched (2.7M) episode since 11/14/13, and its best rating among W18-34 (1.7/5) since 11/14.
It was TVD’s highest rating among female teens (1.9/7) and total teens (1.2/4) in nearly a year, since 2/21/13.
Versus its last original episode on 12/12/13, TVD was up 10% in total viewers, up 10% in A18-34 (1.1/4), up 21% in W18-34, up 14% in W18-49 (1.6/4), and up 36% among female teens (1.9/7).
TVD was #2 in the hour among both W18-34 and female teens, behind only American Idol on Fox, and tied for #3 in A18-34 and A18-49.
REIGN also grew versus its last original, up 13% in W18-34 (0.9/2), its best rating in that demo since 11/14/13. It was up 20% in A18-34 (0.6/2), up 17% in A18-49 (0.7/2), and up 11% in W18-49 (1.0/2).