'CBS This Morning' Posts Double-Digit Year-to-Year Percentage Gains in Viewers and Women 25-54

Categories: Morning News TV Ratings,Press Releases

Written By

January 30th, 2014

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via press release:

 

“CBS THIS MORNING” POSTS DOUBLE-DIGIT YEAR-TO-YEAR PERCENTAGE GAINS IN VIEWERS (+14%) AND WOMEN 25-54 (+10%)

 

“CBS THIS MORNING” ADDED +400,000 VIEWERS COMPARED TO THE SAME WEEK LAST YEAR

 

CBS THIS MORNING posted double-digit year-to-year percentage gains among viewers (+14%) and women 25-54 (+10%). CBS THIS MORNING also posted gains in households (+9%) according to Nielsen live plus same day ratings for the week ending Jan. 24, 2014. CBS THIS MORNING added +400,000 viewers compared to the same week last year.

 

CBS THIS MORNING

Week Ending Jan. 24, 2014                Week Ending Jan. 25, 2013             % Change

Viewers

3.27m                                            2.87m                                             +14%

 

Women 25-54

1.1/07                                                   1.0/06                                                 +10%

 

Households

2.4/08                                             2.2/08                                            +9%

 

Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.

 

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