‘Marvel’s Agents of S.H.I.E.L.D’ is Up From Its Last Original in Viewers & ‘the Goldbergs’ Beats ‘New Girl’ on ABC

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Marvel's Agents of S.H.I.E.L.D February 4

via press note:

Marvel’s Agents of S.H.I.E.L.D. (8-9pm – 6.5 million and 2.1/6 in AD18-49):

During the 8 o’clock hour, ABC’s Marvel’s Agents of S.H.I.E.L.D. returned up from its most recent original 3 weeks ago (on 1/14/14) in Total Viewers (+2%) and paced within 1-tenth of a rating point in Adults 18-49, taking second to CBS’ top-rated NCIS on both measures.  In addition, the ABC freshman drama won its slot by 23% over NCIS in Men 18-34 (1.6/6 vs. 1.3/5) to hold the #1 series position in the hour for its 13th straight first-run telecast.   In fact, S.H.I.E.L.D. finished as the #1 TV show on Tuesday with Men 18-34 for its 6th consecutive original airing.


The Goldbergs (9-9:30pm – 5.1 million and 1.7/5 in AD18-49):

In the 9pm half-hour, ABC’s The Goldbergs was up from its last telecast two weeks ago in Total Viewers (+9%) and Adults 18-49 (+13%), drawing its biggest audience in 4 weeks – since 01/07/14.  In a post-Super Bowl upset, the ABC freshman comedy defeated Fox’s Super Bowl-promoted New Girl (3.5 million and 1.6/4) in the half-hour by 1.6 million viewers and by 6% in Adults 18-49 to stand as Tuesday’s #1 comedy.   


Trophy Wife (9:30-10pm – 3.3 million and 1.0/3 in AD18-49):

In the 9:30pm half-hour, ABC’s Trophy Wife grew over is most recent broadcast by 11% in Adults 18-49.  In addition, Trophy Wife delivered a bigger audience than Fox’s time-period premiere of the Super Bowl-promoted Brooklyn Nine-Nine (3.3 million vs. 3.2 million). 


Killer Women (10-11pm – 3.1 million and 0.7/2 in AD18-49):

During the 10 o’clock hour, ABC’s Killer Women held steady with its most recent airing two weeks ago in Adults 18-49.


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