Hallmark Channel Marks a Strong Weekend With Two Original Premieres
via press release:
HALLMARK CHANNEL MARKS A STRONG WEEKEND WITH
TWO ORIGINAL PREMIERES
Original Movie, “Chance at Romance”, Scores 1.5 HH RTG
Original Series, “When Calls The Heart”, Delivers 1.4 HH RTG
Giving viewers an early dose of romance for Valentine’s Day, Hallmark Channel’s newest original movie, “Chance at Romance”, premiered on Saturday with a 1.5 household rating. The February 8 premiere attracted over 2.7 million unduplicated viewers to the network and ranked as the #2 cable movie of the day. On the original series front, Hallmark Channel’s newest scripted series, “When Calls The Heart” is showing solid week-over-week growth, with the February 8 episode delivering a 1.4 household rating and reaching more than 2.0 million unduplicated viewers.
In the 7-9pm period, “Chance at Romance” placed #3 in both HH (1.5 rtg) and P2+ (.7 rtg) for key demo ratings. The Valentine’s Day charmer was also #3 in key demo delivery, reaching 1,295,000 household impressions. The original movie boosted Hallmark Channel to be the #4 cable network in primetime on Saturday among households.
An online friend request becomes a romantic journey for Samantha in “Chance at Romance”, when she thinks she has met the man of her dreams, a famous photographer. Upon arriving for what she expects to be a romantic weekend with Heath, she learns that her online relationship has really been with his young son who hopes to find a new wife for his father. To make matters worse, her dream guy isn’t interested in a relationship. Despite the nontraditional start to their virtual relationship, could an actual relationship develop between Heath and Sam? Stars Erin Krakow and Ryan McPartlin.
In “When Calls The Heart: The Dance”, Abigail Stanton (Lori Loughlin) works with Elizabeth Thatcher (Erin Krakow) to put on Coal Valley’s dance to welcome the new miners to town. Elizabeth is immediately charmed by one of the new coal miners, Billy Hamilton (Andrew W. Walker), much to Constable Jack Thornton’s (Daniel Lissing) annoyance. Jack is convinced smooth-talking Billy isn’t exactly who he claims, but all of his warnings to Elizabeth are brusquely pushed aside as jealousy on Jack’s part. Stars Erin Krakow, Daniel Lissing and Lori Loughlin.
Source: The Nielsen Company, February 3-9, 2014
ABOUT HALLMARK CHANNEL
Hallmark Channel, owned and operated by Crown Media Holdings, Inc., is a 24-hour basic cable network that provides a diverse slate of high-quality entertainment programming available in high definition (HD) and standard definition (SD) to a national audience of over 86 million subscribers. Hallmark Channel is the nation’s leading destination for quality family programming with an ambitious slate of TV movies and specials; original scripted series, including Cedar Cove and When Calls the Heart; as well as some of television’s most beloved sitcoms and series, such as The Golden Girls, The Waltons, Little House on the Prairie, and Frasier. The channel is also home to a daytime lifestyle program, Home & Family, a daily two-hour live show shot in a fully functional house located on the Universal Studios lot. Hallmark Channel’s sibling network, Hallmark Movie Channel, available in HD and SD, focuses on family-friendly movies with a mix of original films, classic theatrical releases, and presentations from the acclaimed Hallmark Hall of Fame library.