TV Ratings Sunday: Olympics Closing Ceremony Falls from 2010 + ‘The Amazing Race’ Hits Premiere Low; Update: Decent Sampling for ‘Growing Up Fisher’
|Adults 18-49: Rating/Share||2.9/8||2.0/5||1.3/4||1.2/3||1.0/3|
|Adults 18-34: Rating/Share||2.0/6||1.2/4||0.9/3||1.0/3||0.5/2|
|Total Viewers (million)||13.52||6.30||5.11||2.93||5.52|
NBC was number one among adults 18-49 and with total viewers.
On NBC, the final night of Winter Olympics coverage earned a 2.6 adults 18-49 rating from 7:00-8:30. Coverage of the closing ceremony earned a 3.3 adults 18-49 rating from 8:30-10:30 PM, down sharply from the 2010 Vancouver closing ceremonies, which earned a 5.5 adults 18-49 rating. The preview episode of Growing Up Fisher earned a
2.1 adults 18-49 rating. Note: Growing Up Fisher actually started at 10:36PM, so expect some adjustment for this number. UPDATE: Growing Up Fisher earned a 2.0 Adults 18-49 rating from 10:36-11PM.
On FOX, coverage of the Daytona 500 averaged a 2.5 adults 18-49 rating, from 8-11PM (the race didn’t end until 11:30PM).
On CBS, the premiere of The Amazing Race earned a 1.6 adults 18-49 rating, the lowest rating ever for a season premiere. Note: the episode start time was delayed 13 minutes due to overrun of CBS golf coverage. Last spring’s premiere earned a 2.5 adults 18-49 rating.
Broadcast primetime ratings for Sunday, February 23 2014
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|7:00PM||NBC||Winter Olympics (7:00-8:30PM)||2.6||8||12.59|
|ABC||America’s Funniest Home Videos -R||1.4||4||6.16|
|FOX||Bob’s Burgers -R||1.4||4||4.20|
|7:30PM||FOX||American Dad -R||1.4||4||3.97|
|8:00 PM||FOX||Daytona 500 Coverage (8-11PM)||2.5||7||8.00|
|CBS||The Amazing Race All-Stars -P||1.6||4||5.37|
|ABC||The Proposal (8-10PM)||1.5||4||5.08|
|8:30PM||NBC||Olympics Closing Ceremony (8:30-10:30PM)||3.3||8||15.25|
|9:00PM||CBS||The Mentalist -R||0.6||2||3.43|
|CBS||The Good Wife -R||0.4||1||3.13|
|10:30PM||NBC||Growing Up Fisher||2.0||6||8.86|
Nielsen TV Ratings: ©2014 The Nielsen Company. All Rights Reserved.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.