Live+7 DVR Ratings: ‘The Following’ Has Biggest 18-49 Ratings Gain, ‘Hart of Dixie’ Tops Percentage Gain & ‘Intelligence’ Adds Most Total Viewers in Week 21

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

105FLW105B_0046

 

Our source for Live+7 DVR ratings includes only original programs, excluding specials and repeats (which are unlikely to be heavily DVR viewed). Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

During the twenty first week  of the 2013-2014 season (February 10-15 2014), which had fewer original programs than usual due to coverage of The Olympics, The Following topped the rankings for the week’s DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 1.5 adults 18-49 ratings points.

Hart of Dixie topped the percentage adults 18-49 ratings increase from DVR viewing, adding 133% to its Live+Same Day adults 18-49 ratings.

Intelligence topped the total viewers increase from DVR viewing adding 3.582 million viewers to its Live+Same Day viewership. 

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Rank Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
1 FOLLOWING, THE-02/10 FOX 1.7 3.2 1.5 88%
2 NEW GIRL-02/11 FOX 1.3 2.6 1.3 100%
3 ALMOST HUMAN-02/10 FOX 1.6 2.8 1.2 75%
4 BROOKLYN NINE-NINE-02/11 FOX 1.2 2.2 1.0 83%
5 INTELLIGENCE-02/10 CBS 1.3 2.2 0.9 69%
6 AMERICAN IDOL-THUR-02/13 FOX 3.0 3.8 0.8 27%
7 AMERICAN IDOL-WED-02/12 FOX 3.4 4.2 0.8 24%
8 BACHELOR, THE-02/10 ABC 2.3 3.0 0.7 30%
9 SUPER FUN NIGHT-02/12 ABC 1.3 1.7 0.4 31%
10 HART OF DIXIE-02/10 CW 0.3 0.7 0.4 133%
11 DADS-02/11 FOX 1.1 1.5 0.4 36%
12 KILLER WOMEN-02/11 ABC 0.7 1.0 0.3 43%
13 RAKE-02/13 FOX 1.1 1.4 0.3 27%
14 BEAUTY AND THE BEAST-2/10 CW 0.3 0.5 0.2 67%
15 TASTE, THE-02/13 ABC 0.9 1.0 0.1 11%
16 20/20-FRI-02/14 ABC 1.1 1.2 0.1 9%
17 60 MINUTES-02/16 CBS 1.0 1.1 0.1 10%
18 48 HOURS PRESENTS-02/15 CBS 0.4 0.4 0.0 0%


Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Rank Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
1 HART OF DIXIE-02/10 CW 0.3 0.7 0.4 133%
2 NEW GIRL-02/11 FOX 1.3 2.6 1.3 100%
3 FOLLOWING, THE-02/10 FOX 1.7 3.2 1.5 88%
4 BROOKLYN NINE-NINE-02/11 FOX 1.2 2.2 1.0 83%
5 ALMOST HUMAN-02/10 FOX 1.6 2.8 1.2 75%
6 INTELLIGENCE-02/10 CBS 1.3 2.2 0.9 69%
7 BEAUTY AND THE BEAST-2/10 CW 0.3 0.5 0.2 67%
8 KILLER WOMEN-02/11 ABC 0.7 1.0 0.3 43%
9 DADS-02/11 FOX 1.1 1.5 0.4 36%
10 SUPER FUN NIGHT-02/12 ABC 1.3 1.7 0.4 31%
11 BACHELOR, THE-02/10 ABC 2.3 3.0 0.7 30%
12 RAKE-02/13 FOX 1.1 1.4 0.3 27%
13 AMERICAN IDOL-THUR-02/13 FOX 3.0 3.8 0.8 27%
14 AMERICAN IDOL-WED-02/12 FOX 3.4 4.2 0.8 24%
15 TASTE, THE-02/13 ABC 0.9 1.0 0.1 11%
16 60 MINUTES-02/16 CBS 1.0 1.1 0.1 10%
17 20/20-FRI-02/14 ABC 1.1 1.2 0.1 9%
18 48 HOURS PRESENTS-02/15 CBS 0.4 0.4 0.0 0%


The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).


Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Rank Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
1 INTELLIGENCE-02/10 CBS 7123 10705 3582 50%
2 FOLLOWING, THE-02/10 FOX 4759 8307 3548 75%
3 ALMOST HUMAN-02/10 FOX 5471 8333 2862 52%
4 NEW GIRL-02/11 FOX 2971 5007 2036 69%
5 BROOKLYN NINE-NINE-02/11 FOX 2877 4783 1906 66%
6 AMERICAN IDOL-THURS-02/13 FOX 10184 12058 1874 18%
7 AMERICAN IDOL-WED-02/12 FOX 11675 13539 1864 16%
8 KILLER WOMEN-02/11 ABC 3028 4505 1477 49%
9 BACHELOR, THE-02/10 ABC 7868 9160 1292 16%
10 RAKE-02/13 FOX 4040 5227 1187 29%
11 SUPER FUN NIGHT-02/12 ABC 3424 4174 750 22%
12 DADS-02/11 FOX 2700 3320 620 23%
13 HART OF DIXIE-02/10 CW 1035 1613 578 56%
14 TASTE, THE-02/13 ABC 3045 3599 554 18%
15 BEAUTY AND THE BEAST-02/10 CW 743 1269 526 71%
16 20/20-FRI-02/14 ABC 4658 5094 436 9%
17 60 MINUTES-02/16 CBS 8173 8582 409 5%
18 48 HOURS PRESENTS-02/15 CBS 1658 1761 103 6%


The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.

To see the previous most DVR’d TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate – How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show’s LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that’s what we do now as well.

Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

Nielsen TV Ratings Data:©2014 The Nielsen Company. All Rights Reserved.

 

blog comments powered by Disqus