TV Ratings Monday: ‘The Voice’ Plummets as ‘The Bachelor’ Finale Hits High + ‘The Following’, ‘Mike and Molly’ & ‘Beauty and the Best’ Fall to Lows
|Adults 18-49: Rating/Share||3.4/10||3.3/10||1.6/5||1.6/5||1.0/3||0.2/1|
|Adults 18-34: Rating/Share||3.1/11||2.3/8||1.0/3||1.1/4||0.9/3||0.2/1|
|Total Viewers (million)||10.083||12.617||6.594||5.696||2.580||0.926|
ABC was number one among adults 18-49, but NBC won with total viewers.
FYI: TV usage was down -10% from 8-10pm last night vs last Monday.
On ABC, The Bachelor finale hit a season high with a 3.2, up from last week’s 2.3 adults 18-49, but down from last year’s finale, which earned a 3.5 adults 18-49 rating. The Bachelor: After the Final Rose special earned a 3.8 adults 18-49 rating, even with last year’s special.
On NBC, The Voice earned a season low tying 3.7, down eight tenths from last week’s 4.5 adults 18-49 rating. Believe premiered to a 2.7 adults 18-49 rating, and is NBC’s lowest-rated post-Voice Monday drama debut. Your predictions were too optimistic.
On CBS, How I Met Your Mother earned a 2.7, down half a ratings point from last week’s 3.3 adults 18-49 rating to tie its season low. Mike and Molly hit a new series low with a 1.8, down four tenths from last week’s 2.2 adults 18-49 rating. Intelligence earned a 1.3, up a tenth from last week’s 1.2 adults 18-49 rating.
On FOX, Bones returned to Mondays with a 1.7 adults 18-49 rating. It’s most recent original earned a 1.6 adults 18-49 rating, but it’s last Monday episode earned a 2.0 adults 18-49 rating. The Following hit a series low 1.5, down a tenth from last week’s series low 1.6 adults 18-49 rating.
On The CW, Star-Crossed earned a 0.3, down a tenth from last week’s 0.4 adults 18-49 rating. Beauty and the Beast notched a series low 0.2, down a tenth from last week’s 0.3 adults 18-49 rating.
Broadcast primetime ratings for Monday, March 10, 2014:
|Time||Net||Show||18-49 Rating||18-49 Share||Viewers Live+SD (million)|
|8:00PM||NBC||The Voice (8-10PM)||3.7||11||13.58|
|ABC||The Bachelor (8-10PM)||3.2||9||9.62|
|CBS||How I Met Your Mother||2.7||9||7.70|
|8:30PM||CBS||2 Broke Girls -R||1.4||4||5.35|
|9:00PM||CBS||Mike & Molly||1.8||5||7.67|
|CW||Beauty and the Beast||0.2||1||0.81|
|10:00PM||ABC||The Bachelor: After the Final Rose||3.8||11||11.00|
– via NBC press note:
In Late-Night Metered Markets Monday night:
- In Nielsen’s 56 metered markets, household results were: “The Tonight Show Starring Jimmy Fallon,” 3.8/9; CBS’s “Late Show with David Letterman,” 2.1/5; and ABC’s “Jimmy Kimmel Live,” 2.2/6.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show Starring Jimmy Fallon,” 1.5/7; “Late Show,” 0.5/2; and “Jimmy Kimmel Live,” 0.8/4.
- From 12:35-1:05 a.m. ET, ABC’s “Nightline” averaged a 1.3/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
- From 12:35-1:35 a.m. ET, “Late Night with Seth Meyers” (1.8/6 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.0/4). In the 25 markets with Local People Meters, “Late Night” (0.8/5 in 18-49) topped “Late Late Show” (0.3/2).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 1.0/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.
Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast. For more information see Numbers 101 and Numbers 102.