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TV Ratings Tuesday: 'Marvel's Agents of S.H.I.EL.D.' and 'Mind Games' Rise as 'The Voice' Drops and 'Glee', 'New Girl' & 'Brooklyn Nine-Nine' All Hit Lows

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March 12th, 2014

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Scoreboard NBC ABC CBS FOX UNI CW
Adults 18-49: rating/Share 2.4/8 1.4/4 1.3/4 1.1/3 1.0/3 0.7/2
Adults 18-34: Rating/Share 1.7/6 1.0/4 0.6/2 1.1/4 0.8/3 0.6/2
Total Viewers (million) 9.221 3.967 9.361 2.396 2.569 1.647

NBC was the number one network in adults 18-49, while CBS won with total viewers.

Note: The CW was preempted in Chicago due to NBA Basketball, so more adjustments than normal are likely. 

FYI: Last night's adults 18-49 usage was down -8% from 8-10p and -7% from 8-11p vs. last week

On NBC, The Voice notched a 3.4, down seven tenths from last week's 4.1 adults 18-49 rating. About A Boy scored a 2.1, down four tenths from last week's 2.5 adults 18-49 rating. Growing Up Fisher earned a 1.8, down a tenth from last week's 1.9 adults 18-49 rating.  Chicago Fire earned a 2.0, up a tenth from last week's 1.9  adults 18-49 rating.

On ABC, Marvel’s Agents of S.H.I.EL.D.  earned a 2.0, up two tenths from last week's 1.8 adults 18-49 rating.  The Goldbergs matched last week's 1.5 adults 18-49 rating. Trophy Wife scored a 0.9, up a tenth from last week's series low 0.8 adults 18-49 rating.  Mind Games garnered a 0.9, up three tenths from last week's 0.6 adults 18-49 rating.

On FOXGlee earned a series low -tying 0.9, down a tenth from last week's 1.0 adults 18-49 rating.  New Girl earned a series low tying 1.3, down two tenths from last week's 1.5 adults 18-49 rating. Brooklyn Nine-Nine earned a series low tying 1.2, down a tenth from last week's 1.3 adults 18-49 rating.

On The CW, The Originals earned a 0.9, up a tenth from last week’s 0.8 adults 18-49 rating.

Broadcast primetime ratings for Tuesday, March 11, 2014 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice 3.4 12 13.14
ABC Marvel's Agents of S.H.I.E.L.D. 2.0 7 5.79
CBS NCIS -R 1.3 4 10.79
FOX Glee 0.9 3 2.34
CW The Originals 0.9 3 1.94
tvbythenumbers.com
9:00PM NBC About a Boy 2.1 6 7.89
ABC The Goldbergs 1.5 5 4.34
CBS NCIS: Los Angeles -R 1.4 4 9.68
FOX New Girl 1.3 4 2.44
CW Supernatural -R 0.6 2 1.36
9:30PM NBC Growing Up Fisher 1.8 5 6.54
FOX Brooklyn Nine-Nine 1.2 3 2.46
ABC Trophy Wife 0.9 3 2.92
10:00PM NBC Chicago Fire 2.0 6 7.30
CBS Person Of Interest -R 1.1 3 7.62
ABC Mind Games 0.9 3 2.49

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via NBC press note:

In Late-Night Metered Markets Tuesday night:

 

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show Starring Jimmy Fallon," 3.5/9; CBS's "Late Show with David Letterman," 2.3/6; and ABC's "Jimmy Kimmel Live," 1.9/5.

 

  • In the 25 markets with Local People Meters, adult 18-49 results were: “Tonight,” 1.5/7; "Late Show," 0.5/2; and "Jimmy Kimmel Live," 0.6/3.

 

  • From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.5/3 in 18-49 in the Local People Meters.

 

  • From 12:35-1:35 a.m. ET, "Late Night with Seth Meyers" (1.6/6 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.1/4).  In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).

 

  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

 

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for  live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
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