'CBS Evening News With Scott Pelley' Posts Year-to-Year Increases Among Adults 25-54

Categories: Evening News TV Ratings,Press Releases

Written By

March 25th, 2014

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via press release:

THE “CBS EVENING NEWS WITH SCOTT PELLEY” POSTS YEAR-TO-YEAR INCREASES AMONG ADULTS 25-54 (+7%) – THE DEMOGRAPHIC MOST IMPORTANT TO THOSE WHO ADVERTISE IN NEWS – AS WELL AS VIEWERS (+8%) FOR THE WEEK ENDING MARCH 21

 

The CBS EVENING NEWS WITH SCOTT PELLEY posted year-to-year increases among adults 25-54 (+7%, 1.5/06 from 1.4/05) – the demographic most important to those who advertise in news – as well as viewers (+8%, 7.11m from 6.61m) for the week ending March 21, according to Nielsen live plus same day ratings.

 

The CBS EVENING NEWS WITH SCOTT PELLEY added +500,000 viewers compared to the same week last year.

 

Editor’s Note: Ratings for the week ending March 21 and the year-ago comparisons represent a three-day average (Monday-Wednesday) due to live coverage of NCAA Basketball.

 

Season-to-date, the CBS EVENING NEWS WITH SCOTT PELLEY is up +6% in viewers (7.26m from 6.82m) compared to last year.

 

Patricia Shevlin is the Executive Producer of the CBS EVENING NEWS WITH SCOTT PELLEY.

 

Follow the CBS EVENING NEWS WITH SCOTT PELLEY on Twitter, Facebook, Google+, Instagram and on cbsnews.com.

 

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