via press release:
“LIVE with Kelly and Michael” is the Week’s No. 2 Syndie Talker in All Key Measures
“LIVE with Kelly and Michael” is Up Over the Same Week Last Year for the
12th Week in a Row in Homes and the 18th Straight Week in Total Viewers
“LIVE” Delivers its Strongest 27-Week Average in Households in 6 Years
“LIVE with Kelly and Michael”
During the week of March 10, 2014, “LIVE with Kelly and Michael” ranked as the week’s No. 2 syndicated talk show in Households, beating “Ellen” (+12% - 2.9 rating vs. 2.6 rating) for the 12th straight week, despite “LIVE’s” early time periods with lower overall TV usage levels. In addition, “LIVE” ranked No. 2 for the week in Total Viewers (3.868 million) and Women 25-54 (1.5 rating-tie), drawing an 8% larger overall audience than “Ellen” (3.577 million).
On average for the 2013-14 season to date, “LIVE” stands as the No. 2 syndicated talker in Households (3.0 rating) and Total Viewers (3.945 million), topping “Ellen” (2.8 rating and 3.904 million) in both Nielsen measures.
- Posting solid double-digit gains over the year-ago week (w/o 3/11/13), “LIVE” was up year to year for the 12th straight week in Households (+16%) and for the 18th consecutive week in Total Viewers (+20%).
- “LIVE with Kelly and Michael” is generating its biggest overall audience 27 weeks into a TV season in 7 years and is posting its strongest 27-week average in Households in 6 years – since the 2006-07 and 2007-08 seasons, respectively. Up over the comparable weeks last season by double-digits in Households (+12% - 2.9 rating vs. 2.6 rating) and Total Viewers (+13% - 3.923 million vs. 3.459 million), the year-to-year growth for “LIVE” is even more impressive considering its year-ago averages include the high-rated first weeks of Kelly and Michael as a new team.
Source: The Nielsen Company, National Live + Same Day Program Ratings, weeks of 3/10/14, 3/3/14 & 3/11/13, 2013-14 season=9/9/13-3/16/14.