'Hannibal' Jumps 22% Week to Week & Matches its top Rating Since April 2013

Categories: Network TV Press Releases

Written By

March 29th, 2014

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via press notes:

At 10:01, “Hannibal” (1.1/3 in 18-49, 3.6 million viewers overall) jumped 22% week to week in 18-49 to match its season high (its best rating since the Feb. 28 season premiere also did a 1.1).  The 1.1 equals “Hannibal’s” best rating since April 18, 2013, when the show’s third episode ever earned a 1.4.

 

In total viewers, the 3.6 million is a season high and best “Hannibal” since the show’s second episode ever, on April 11, 2013, averaged 4.376 million.

 

In the time period, “Hannibal” tied for #2 among ABC, CBS and NBC in adults 18-34 (with a 0.8 rating) and was #2 outright among those nets in men 18-34 (0.7).

 

HANNIBAL” has now held steady or grown week to week in adults 18-49 for three weeks in a row.

 

 

 

 

Dateline NBC” (1.4/5 in 18-49, 8.0 million viewers overall from 8-10:01 p.m. ET) generated its biggest total-viewer result for a Friday edition in three years (since averaging 8.150 million on March 25, 2011).

 

In 18-49, “Dateline” matched last week’s rating and equaled its high since March 7.

 

Dateline” is the #1 non-sports choice in the slot among ABC, NBC and Fox in adults 18-49, adults 25-54 and total viewers.

 

Dateline” grew steadily throughout its two hours, with this half-hour track in 18-49: 1.2, 1.4, 1.5, 1.7.  From its first half-hour to its fourth, “Dateline” grew by 42%.

 

 
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