NBC’s ‘Chicago P.D.’, ‘Law & Order: SVU’ & ‘Revolution’ All Up Versus Prior Originals

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Revolution April 2

via press note:

All three NBC Wednesday dramas grew in 18-49 rating versus their prior originals or two weeks ago, “Chicago P.D.” by +14%, “SVU” by +13% and “Revolution” by +8%.
  • “Chicago P.D.” (1.6/5 in 18-49, 5.7 million viewers overall from 10:01-11 p.m. ET) equaled its highest rating since Feb. 26 and  improved by 14% or  0.2 of a rating point on the 1.4 of its prior original on March 19.  Last night’s “Chicago P.D.” retained 94% of its 18-49 lead-in from “SVU” and 98% of its total-viewer lead-in.  In the time period, “Chicago P.D.” ranked #2 and within 0.3 of a point of #1 among ABC, CBS and NBC in adults 18-49, tied for #1 in adults 18-34 and men 18-34  and #1 outright among those nets in women 18-34.
  • Despite the 10 p.m. hour, “Chicago P.D.” grew half-hour to half-hour by +6% in adults 18-49 (to a 1.7 rating from a 1.6) and +5% in adults 25-54 (2.1 vs. 2.0).  L+7 Time-Shifting: The March 12 “Chicago P.D.” grew in 18-49 rating by 55% in L+7 (2.49 vs. 1.61 and increased by more than 2.6 million persons in total viewers (8.5 million vs. 5.8 million).
  • “Law & Order: Special Victims Unit” (1.7/5 in adults 18-49, 5.8 million viewers overall from 9-10:01 p.m. ET) captured its highest rating since Feb. 26, improving by 13% or  0.2 of a rating point on the 1.5 for its previous first-run on March 19.  Versus last night’s lead-in, “SVU” was up +31% in 18-49 rating and +32% in total viewers.
  • “SVU” grew from half-hour to half-hour in every key measure, including gains of +13% in adults 18-49 (to a 1.8 rating from a 1.6), +16% in adults 25-54 (2.2 vs. 1.9) and +17% in women 25-54 (2.8 vs. 2.4).  L+7 Time-Shifting: The March 12 “Laws & Order: SVU” increased in 18-49 by 55% in L+7 (2.56 vs. 1.65 and grew by 2.3 million persons in total viewers (8.6 million vs. 6.3 million).
  • “Revolution” (1.3/4 in adults 18-49, 4.4 million viewers overall from 8-9 p.m. ET) equaled its highest rating since Jan. 22 and grew by 8% or 0.1 of a point versus the 1.2 for its prior original on March 19.  In total viewers, “Revolution” is up versus the previous first-run by 4% (4.407 million vs. 4.257 million).  L+7 Time-Shifting: The March 12 “Revolution” grew by 62% in adult 18-49 rating in “live plus seven day” Nielsens (to a 2.10 rating from a 1.30 and increased by more than 2.1 million persons in total viewers (6.8 million vs. 4.6 million).
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