ABC’s ‘Once Upon a Time’ is Sunday’s #1 Broadcast

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via press release:

ABC Sunday Prime (7-11pm – 4.6 million and 1.1/4 in AD18-49):   ABC earned second place on Easter Sunday in Total Viewers and Adults 18-49.  ABC’s Once Upon a Time stood as Sunday’s #1 broadcast series in Adults 18-49.

 

It’s the Easter Beagle, Charlie Brown & Charlie Brown All Stars (7-8pm – 3.5 million and 0.9/4 in AD18-49):  During the 7pm hour, ABC’s annual broadcast of It’s the Easter Beagle, Charlie Brown & Charlie Brown All Stars was up over its year-ago airing (3/31/13) by 35% in Total Viewers (3.5 million vs. 2.6 million) and by 50% in Adults 18-49 (0.9/4 vs. 0.6/2).

 

Once Upon a Time (8-9pm – 5.7 million and 1.7/5 in AD18-49):  Spiking 89% over its lead-in 8pm, ABC’s Once Upon a Time (1.7/5) continued to win its hour in Adults 18-49, beating CBS’ Amazing Race (1.6/5) to finish #1 against its regular competition for the 7th straight week.

 

Hallmark Hall of Fame: In My Dreams (9-11pm – 4.6 million and 1.0/3 in AD18-49):   From 9-11pm, Hallmark Hall of Fame: In My Dreams made ABC the #2 most-watched network in its 2-hour time period to CBS, outdrawing NBC’s first-run dramas by 10% (4.6 million vs. 4.2 million for Believe/Crisis).   During the 10 o’clock hour, the ABC movie beat out NBC’s Crisis by nearly 1 million viewers (4.7 million vs. 3.8 million) and by 11% in Adults 18-49 (1.0/3 vs. 0.9/3).

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