Disney Channel Is TV’s #1 Total Day Network for the 151st-Straight Week in Tweens

Categories: Network TV Press Releases

Written By

May 6th, 2014

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via press release:

Disney Channel Is TV’s #1 Total Day Network for the 151st-Straight Week in Tweens and for the 150th Time in the Prior 151 Weeks in Kids 6-11; Sunday’s

 “I Didn’t Do It” and “Liv and Maddie” are the Top 2 TV Telecasts in Tweens

 

24-Hour Disney Junior channel Is TV’s #1 Preschool-Dedicated Network

for the 57th-Straight Week in Total Viewers and Kids 2-5

 

Disney Channel: Total Day and Prime Highlights

 

For the week of April 28, 2014, Disney Channel ranked as TV’s #1 Total Day network for the 151st-consecutive week among Tweens 9-14 (365,000/1.5 rating) and for the 150th time in the previous 151   weeks in Kids 6-11 (409,000/1.7 rating) – dates back to week of 6/13/11.

 

  • Disney Channel defeated Nickelodeon by 14% in Kids 6-11 (409,000 vs. 358,000) and by 44% in Tweens 9-14 (365,000 vs. 253,000).

 

In Prime, Disney Channel stood as cable TV’s #1 network for the 467th-consecutive week among Kids 6-11 (624,000/2.6 rating – 8+ years) and 204th-straight week among Tweens 9-14 (559,000/2.3 rating – 3+ years).

 

  • Disney Channel aired the Top 6 TV telecasts in Tweens:

 

 

 

24-Hour Disney Junior channel

 

24-hour Disney Junior channel, now in its  second year as a publicly-measured Nielsen network, ranked as TV’s #1 preschool-devoted Total Day network for the 57th-consecutive week among Total Viewers (367,000), Kids 2-5 (177,000/1.1 rating) and Boys 2-5 (87,000/1.1 rating) – each week since 4/1/13 for the 39th time in the previous 40 weeks in Girls 2-5 (90,000/1.2 rating) and 42nd in Women 18-49 (72,000).

 

 

  • For the week, Disney Junior channel ratings surpassed Nick Jr. for the 57th-straight week in Kids 2-5 (+5% – 177,000 vs. 168,000) and Boys 2-5 (+6% – 87,000 vs. 82,000), 42nd in Women 18-49 (+13% – 72,000 vs. 64,000) and for the 56th time in the previous 57 weeks in Total Viewers (+4% – 367,000 vs. 354,000 – Nick Jr. tied for #1 during week of 6/3/13).

 

  • For the week, Disney Junior channel exceeded Sprout by solid triple-digit margins for the 57th-straight week among Total Viewers (+176% – 367,000 vs. 133,000), Kids 2-5 (+200% – 177,000 vs. 59,000), Girls 2-5 (+200% – 90,000 vs. 30,000) and Boys 2-5 (+200% – 87,000 vs. 29,000) and by at least double digits for 57th-straight week in Women 18-49 (+167% – 72,000 vs. 27,000).

 

Source: NTI, U.S. ratings. Week of 4/28/14-5/4/14, Live + Same Day. Pre-K series ranks based on regularly scheduled series. Streaks include ties based on rating.

 
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