TV Ratings Saturday: NBA Basketball Leads NASCAR Coverage + '48 Hours' Rises at 10PM

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May 11th, 2014


Scoreboard ABC FOX NBC CBS
Adults 18-49: Rating/Share 1.7/6 1.1/4 0.7/3 0.6/2
Total Viewers (million) 4.69 5.15 3.57 3.24

ABC was number one with adults 18-49, but FOX won with total viewers.

ABC's coverage of the NBA Basketball tournament earned a preliminary 1.7 adults 18-49 rating.

On FOX, coverage of  NASCAR earned a 1.1 adults 18-49 rating.

On NBC, Dateline Saturday Mystery scored a 0.7, down a tenth from last week's preliminary 0.8 adults 18-49 rating

On CBS, 48 Hours garnered a 0.5 at 9PM and a 0.9at 10PM, the latter up from last week's preliminary 0.8 adults 18-49 rating.

Broadcast primetime ratings for May 10, 2014 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM ABC NBA Basketball (8-11PM) 1.7 6 4.69
FOX NASCAR Racing (8-10PM) 1.1 4 5.15
NBC Dateline Saturday (8-10PM) 0.7 3 3.91
CBS Mike & Molly -R 0.4 2 2.29
9:30PM CBS The Millers -R 0.4 2 2.14
9:00PM CBS 48 Hours 0.5 2 2.52
10:00PM CBS 48 Hours 0.9 3 4.97
NBC Saturday Night Live -R 0.8 3 2.88

Nielsen TV Ratings: ©2014 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

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