New Reality Series ‘Mystery Millionaire’ to Premiere Friday, May 30 on WE tv

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Mystery Millionaire

via press release:



WE tv’s Newest Original Series MYSTERY MILLIONAIRE

Premieres Friday, May 30 at 10 PM ET/PT






New York, NY (May 14, 2014) – When you’re wealthy, the world is your oyster. Luxury cars, fine restaurants, and five-star travel are commonplace; but how good is the “good life” if you don’t have someone to share it with?  WE tv’s newest original series MYSTERY MILLIONAIRE, premiering Friday, May 30 at 10 PM ET/PT, follows wealthy bachelors (and one bachelorette) who’ve been unlucky in love as they go undercover as average singles in search of their soul mates.


From the team behind Undercover Boss, the show follows a format designed to help the millionaires find someone who truly loves them for who they are…and not their bank accounts. Each episode focuses on one millionaire, who goes on three blind dates and picks one lucky lady, or guy, to get to know better. Then, the couple embarks on a whirlwind romance, including one-on-one dates, meeting the friends, and visiting the millionaire at their ‘undercover job’. Through it all, the millionaire struggles to maintain their undercover story, and at the same time, determine if real love is blooming with someone who isn’t “in it for the money”. But, when they reveal their true identities, will the objects of their affection be willing to overlook that their relationship was built on lies, or will dishonesty trump everything?


In the first of six hour-long episodes, we are introduced to Greg Plitt, a fitness model and entrepreneur from Burbank, CA. He’s an adrenaline-junkie who loves high-end electronics but goes undercover as a low-tech landscaper. After Greg charms his way through three dates, he falls hard for one of the women, but how will she react when he reveals the truth?


Other millionaires featured this season on MYSTERY MILLIONAIRE include Ethan Alexander, a Silicon Valley investor from San Francisco, CA; bachelor Kal Williams from Sherman Oaks, CA; Mick Kittredge III, President and CEO of Kringle Candle Company and a former MMA fighter, from Leverett, MA; Mandy Wolfe, Carnation heiress from Santa Monica, CA; and ad executive Vito Glazers from Los Angeles, CA.


When the million-dollar lie is finally revealed, will their dates be able to move past it into relationship bliss or will deceit tear them apart? With each response unpredictable, MYSTERY MILLIONAIRE is the true test of the vow ‘for richer or poorer’.


MYSTERY MILLIONAIRE produced for WE tv by All3Media America/Studio Lambert and executive produced by Eli Holzman, Stephen Lambert, Aaron Saidman, Jacob Cohen-Holmes and Chris McKim.  Executive producers for WE tv are Lauren Gellert and Annabelle McDonald.




For more on MYSTERY MILLIONAIRE visit to find sneak peeks, exclusive blogs, deleted scenes and photos. Fans can participate in MYSTERY MILLIONAIRE games and polls using SAY it during the premiere airings. Like us on Facebook, follow @WEtv on Twitter (#MysteryMillionaire) and check us out on Instagram (IG: @WEtv) for inside information and special giveaways.


About WE tv

WE tv ( showcases and celebrates modern women who are bold, independent and taking control of their lives. Whether they are celebrities like Joan Rivers or Toni Braxton, or everyday women, their stories are as relatable as they are entertaining.  WE tv’s popular slate of fresh and modern unscripted original series includes the hit shows Braxton Family Values, Joan & Melissa: Joan Knows Best? and Mary Mary, among others.  WE tv will debut its first scripted series, The Divide, in 2014. Audiences connect to WE tv online, on demand and via social media.  WE tv is owned and operated by AMC Networks Inc. and is available in over 85 million homes on every major cable, satellite and telco provider.


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