NBC's 'America's Got Talent' Has Most Watched Premiere In Three Years

Categories: Network TV Press Releases

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May 28th, 2014

America's Got Talent Season 9 Premiere

via press note:

NBC won Tuesday among the Big 4 networks:
  • In every key measure – adults, men and women 18-34, 18-49 and 25-54, plus total viewers.
  • Winning six of six half-hours among the Big 4 in 18-49 and total viewers.
  • With the #1 and #2 shows of the night on those nets in 18-49, “America’s Got Talent” and “The Night Shift.”
  • The ninth season debut of “America’s Got Talent" (3.0/9 in 18-49, 11.9 million viewers overall from 8-10:01 p.m. ET) finished within a tenth of a rating point in 18-49 of last year’s premiere (which was boosted by a “Voice” lead-in and ran from 9-11 p.m. on June 4, 2013, 3.1/9).  In total viewers, this is the best “AGT” premiere in three years, up +6% versus last year (11.911 million last night vs. 11.222 million with a “Voice” lead-in last year, and biggest since 15.280 million on May 31, 2011).
  • The “Talent” debut is up +20% versus last summer’s finale in 18-49 (3.0/9 vs. 2.5/7 from 9-11 on Wednesday, Sept. 18, 2013) and up +4% in total viewers (11.911 million vs. 11.492 million).
  • “AGT” won the slot among the Big 4 in every key measure.  In 18-49, “Talent” topped ABC’s season premiere of “Extreme Weight Loss” by 131% (3.0/9 vs. 1.3/4).  “Talent” is matching the slot’s ABC-CBS-Fox ratings combined, with its 3.0 equaling the results of ABC’s original “Extreme Weight Loss” (1.3), Fox’s original reality (0.5) and CBS’s encore dramas (1.2).
  • The premiere of “The Night Shift" (1.6/5 in 18-49, 7.8 million viewers overall from 10:01-11 p.m. ET) won the slot among ABC, CBS and NBC in every key measure.
  • In total viewers, this is the biggest audience for an NBC drama in the time period since Feb. 4 (7.792 million for “Chicago Fire”).  In 18-49, “The Night Shift” finished within 0.3 or 16% of the most recent “Chicago Fire” rating in the slot (1.6 vs. 1.9 on May 13).
  • The series debut of “The Night Shift” scored NBC’s highest rating for a summer drama series premiere in nearly five years (since “The Philanthropist,” June 24, 2009, 1.9). 
  •  It’s also the #2 summer drama series premiere on the Big 4 nets in nearly four years, since “Rookie Blue” opened with a 1.9 on June 24, 2010, trailing over that span only CBS’s Summer 2013 debut of “Under the Dome.”
     

 

 
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