via press release:
“CBS THIS MORNING: SATURDAY” POSTS THE NETWORK’S BEST SECOND QUARTER VIEWER DELIVERY FOR SATURDAY MORNING NEWS SINCE 2006
CBS THIS MORNING: SATURDAY posted the Network’s best second quarter viewer delivery for Saturday morning news since 2006, according to Nielsen’s most current ratings.
For the second quarter 2014, CBS THIS MORNING: SATURDAY delivered 1.82m viewers and a 0.5/04 in adults 25-54, the demographic that matters most to those who advertise in news. Compared to the same period last year, CBS THIS MORNING: SATURDAY was up +2% in viewers (from 1.78m) and was even in adults 25-54.
Television year-to-date, CBS THIS MORNING: SATURDAY was up +9% in viewers (1.93m from 1.77m) and even in adults 25-54 (0.5/04) compared to last season.
Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.