via press release:
HIGHEST VIEWERSHIP FOR NBCSN’S NIGHTLY “TOUR PRIMETIME” SHOW SINCE LANCE ARMSTRONG’S COMEBACK IN 2009 & UP 40% FROM ‘13
Live 2014 Tour de France Viewership Up 13% From Last Year through First Half of Competition
Live Coverage of Stage 11 Tomorrow at 8 AM ET on NBCSN
STAMFORD, Conn. – July 15, 2014 – Midway through the 2014 Tour de France, NBCSN’s nightly Tour Primetime show is averaging 243,000 viewers -- its best start since Lance Armstrong’s comeback in 2009 and up 40% from 2013 (174,000). NBCSN’s live Tour de France coverage is averaging 284,000 viewers -- up 13% from last year at this point (251,000).
Tour de France coverage continues tonight at 8 p.m. ET with a Tour Primetime rest-day special featuring highlights and analysis from the first 10 stages of the race. Live coverage continues tomorrow at 8 a.m. ET with the middle stage of the tour, Stage 11, from Besançon to Oyonnax on NBCSN.
|Tues., July 15||8 p.m. - 10:30 p.m.||Tour Primetime - Rest Day||NBCSN|
|Wed., July 16||8 a.m. - Noon||Stage 11: Besançon to Oyonnax (LIVE)||NBCSN|
|Wed., July 16||8 p.m. - 11 p.m.||Stage 11: Besançon to Oyonnax (Tour Primetime)||NBCSN|
Phil Liggett and Paul Sherwen, the voices of cycling, call the race action for the live shows with reporters Steve Schlanger, Carolyn Manno, and Steve Porino (‘Inside-the-Race’). Todd Harris hosts nightly studio coverage with analysts Bob Roll and Christian Vande Velde.
TOUR PRIMETIME ON NBCSN
Tour Primetime airs nightly on NBCSN throughout the Tour. The show takes a look at the day’s stage with comprehensive analysis, insights and the most compelling storylines. Highlighting Tour Primetime is a full replay of the day’s exciting race action complemented by fresh, post-race interviews with riders, telestrator analysis, and strategy segments.