TV Ratings Saturday: NBC holds steady with leading spot

olympics august 13 2016

Broadcast primetime live + same-day ratings for Saturday, Aug. 13, 2016

Note: Pre-emptions for NFL preseason games on local channels could result in greater adjustments than usual for all networks.

Time Show Adults 18-49 Rating/Share Viewers (millions)
8 p.m. Summer Olympics (NBC) (8-11 p.m.) 6.3/25 23.99
Last Man Standing (ABC) – R 0.6/3 2.63
Hotel Hell (FOX) (8-10 p.m.) – R 0.4/2 1.13
Rush Hour (CBS) 0.3/1 1.74
8:30 p.m. Dr. Ken (ABC) – R 0.5/2 2.06
9 p.m. 20/20: In an Instant (ABC) – R 0.4/2 1.94
48 Hours (CBS) 0.3/1 2.2
10 p.m. 48 Hours (CBS) 0.4/2 2.6
Boston EMS (ABC) 0.4/2 2.07

 

Even though it tied with the lowest-rated night of the competition so far, NBC’s coverage of the Summer Olympic Games predictably captured the top spot in the Saturday cable ratings this week once again, maintaining the same 6.3 rating in adults 18-49 for the second night in a row.

“48 Hours” continued to be a reliable provider for CBS also, with two non-rerun episodes scoring modest 0.4 and 0.3s for the network. A rerun of “Last Man Standing” on ABC landed the top spot of the night though, following the Olympics.

Network averages:

NBC CBS ABC FOX
Adults 18-49 rating/share 6.3/25 0.3/1 0.5/2 0.4/2
Total Viewers (millions) 23.99 2.18 2.17 1.13

 

Definitions:
Rating
: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

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