TV Ratings Sunday: Olympics down from first week, still on top by a lot

olympics-ratings-aug-14-16

Broadcast primetime live + same-day ratings for Sunday, Aug. 14, 2016

Note: Pre-emptions for an NFL preseason game on CBS and ABC affiliates could result in greater adjustments than usual in the final nationals.

The numbers for Sunday:

Time Show Adults 18-49 Rating/Share Viewers (millions)
7 p.m. Summer Olympics (NBC) (7-11 p.m.) 7.8/26 26.50
America’s Funniest Home Videos (ABC) – R 0.8/3 4.02
60 Minutes (CBS) 0.7/3 6.13
The Simpsons (FOX) – R 0.4/2 1.09
7:30 p.m. Bob’s Burgers (FOX) – R 0.5/2 1.11
8 p.m. Big Brother (CBS) 1.8/6 5.71
Celebrity Family Feud (ABC) 1.1/4 5.48
The Simpsons (FOX) – R 0.5/2 1.35
8:30 p.m. Brooklyn Nine-Nine (FOX) – R 0.4/1 1.03
9 p.m. The $100,000 Pyramid (ABC) 0.9/3 4.49
Family Guy (FOX) – R 0.6/2 1.30
Madam Secretary (CBS) – R 0.3/1 2.39
9:30 p.m. The Last Man on Earth (FOX) – R 0.4/1 1.03
10 p.m. Match Game (ABC) 0.8/3 3.58
BrainDead (CBS) 0.3/1 1.83

 

The Summer Olympics remain far in front of the competition in the ratings, but Sunday’s telecast fell some from the previous week.

NBC’s coverage averaged a 7.6 rating among adults 18-49 and 26.5 million viewers, down from 9.1 and 29.67 million a week earlier.

Elsewhere, “Big Brother” (1.8, pending updates) was the top entertainment show of the night. ABC’s “Celebrity Family Feud” (1.1), “$100,000 Pyramid” (0.9) and “Match Game” (0.8) all recorded season lows against the Olympics.

Network averages:

NBC ABC CBS FOX
Adults 18-49 rating/share 7.8/26 0.9/3 0.8/3 0.5/2
Total Viewers (millions) 26.50 4.39 4.02 1.15

 

Definitions:
Rating
: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

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