Sunday final ratings: College football, ‘Big Brother’ and NASCAR adjust up

college-football-ratings-sept-4-16

Final broadcast primetime live + same-day ratings for Sunday, Sept. 4, 2016

ABC’s broadcast of Texas vs. Notre Dame in college football had its ratings improve some from Sunday’s fast nationals to the finals. The game finishes with a 3.3 rating in adults 18-49 (up from 3.0) and 10.95 million viewers.

CBS’ “Big Brother” (1.4) and NBC’s NASCAR Sprint Cup coverage (0.9) each adjusted up a tenth of a point, while ABC’s fall preview special (0.9) came down 0.2.

Upward adjustments in adults 18-49 are in green; downward adjustments are in red.

Time Show Adults 18-49 Rating/Share Viewers (millions)
7 p.m. ABC Fall Preview Special (ABC) – S 0.9/4 3.65
NASCAR Sprint Cup (NBC) (7-11 p.m.) 0.9/4 4.64
60 Minutes (CBS) 0.6/3 7.32
The Simpsons (FOX) – R 0.4/2 1.09
7:30 p.m. College Football (ABC) (7:30-11 p.m.) 3.3/14 10.95
Bob’s Burgers (FOX) – R 0.4/2 1.12
8 p.m. Big Brother (CBS) 1.4/6 5.15
The Simpsons (FOX) – R 0.5/2 1.29
8:30 p.m. Brooklyn Nine-Nine (FOX) – R 0.5/2 1.19
9 p.m. Family Guy (FOX) – R 0.6/2 1.38
Madam Secretary (CBS) – R 0.3/1 2.82
9:30 p.m. The Last Man on Earth (FOX) – R 0.4/2 1.04
10 p.m. BrainDead (CBS) 0.3/1 2.33

 

Network averages:

ABC NBC CBS FOX
Adults 18-49 rating/share 3.0/12 0.9/4 0.6/3 0.5/2
Total Viewers (millions) 10.03 4.64 4.41 1.18

 

Definitions:
Rating
: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

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