Necessary Roughness premiered to a ~1.4 adults 18-49 rating and 4.7 million viewers. A bit off of Suit’s premiere last Thursday with adults 18-49, but it had a few more viewers overall.
Royal Pains premiered to ~1.4 adults 18-49 rating and around 5 million viewers . That’s down from last summer’s premiere on June 3, 2010 which scored a 1.8 rating but was on Thursday at 10pm following Burn Notice, but up from last winter’s premiere and finale that aired Thursdays at 9pm and averaged a 1.1 adults 18-49 rating.
here’s the full USA press release:
USA DOMINATES THE CABLE RATINGS LANDSCAPE
Total Domination on USA with last night’s ROYAL PAINS returning with its third season premiere and the new original series, NECESSARY ROUGHNESS, launching to incredible numbers.
Both shows cracked 2 million in P25-54 and 1.8 million in P18-49.
ROYAL PAINS is up double digits over Winter and
NECESSARY ROUGHNESS held virtually ALL of ROYAL PAINS levels on 25-54 (98%), 18-49 (96%) and also 93% (total viewers).
- P25-54: 2.1 million (+16% vs. Winter 2011 premiere)
- P18-49: 1.8 million (+23)
- Total Viewers: 5 million (+13%)
- P25-54: 2 million (+29% vs FAIRLY LEGAL Premiere)
- P18-49: 1.8 million (+28%)
- Total Viewers: 4.7 million (+20%)