Archive for the ‘Late Night TV Ratings’ Category

March 5th, 2010 at 8:17 am

Updated: Leno Wins Again on Thursday Night

On Jay's first Thursday back, The Tonight Show again won the late night wars.

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March 4th, 2010 at 10:15 am

Leno Still Beating Letterman by Wide Margin on Night 3

On Wednesday Leno's 1.5 adults 18-49 rating and 5.4 million viewers bested Letterman's 1.0 adult 18-49 rating and 3.7 million.

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March 4th, 2010 at 9:48 am

Nightline Is #1 Among Adults 25-54, 18-49 And Total Viewers, Outperforms "Letterman"

via press release: “Nightline” IS #1 AMONG ADULTS 25-54, ADULTS 18-49, AND TOTAL VIEWERS—OUTPERFORMS “LETTERMAN”

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March 3rd, 2010 at 7:40 am

Updated: Leno (With Palin) Beats Letterman Badly Again On Night Two

The second night of Jay Leno's Tonight Show v 2.0 dominated late night again with a 4.6 household rating/12 share [...]

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March 2nd, 2010 at 11:04 am

CBS's Late Show With David Letterman Up In Adults 18-49 And Adults 25-54 vs. Season Avg. Opposite Olympic-Promoted Return Of Jay Leno

via press release: CBS's "Late Show WITH DAVID LETTERMAN" UP IN ADULTS 18-49 AND ADULTS 25-54 VERSUS SEASON AVERAGE OPPOSITE OLYMPIC-PROMOTED RETURN OF JAY

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March 2nd, 2010 at 7:35 am

Updated (3): Leno Crushes Letterman in Return, In Adults 18-49 Too

In household metered market data from 11:30p-12:30a, Leno bested Letterman with a 5.4/14 (household rating/share) to Letterman's 3.0/8.

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February 28th, 2010 at 10:32 pm

Ad Age: Letterman's Late Night Ad Revenue $271 Million; Chelsea Lately's Nearly Equals The Colbert Report's

Late Night's ad revenues are estimated to have been above The Tonight Show's in 2008, even before NBC did it's best to

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February 28th, 2010 at 8:20 pm

I Love Betty White, But the Idea She'll Score the Year's Best "Saturday Night Live" Ratings Is Goofy

Everyone loves Betty White, but her star power notwithstanding, she has no shot at leading SNL to season-high ratings.

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