September 18th, 2009 at 7:34 am
CBS Now 70% Sold out on Super Bowl
Ad sales for the Super Bowl appear to be moving more briskly than anticipated given the current economy, with CBS now selling
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September 10th, 2009 at 3:00 pm
Third quarter advertising revenue looking better for CBS
via THR: CBS Corp. president and CEO Leslie Moonves said Thursday that advertising momentum continues to be better for his company in
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September 8th, 2009 at 8:46 am
NBC To Use Radio To Promo The Jay Leno Show
NBC is putting big promotional bucks behind its prime-time bet on Jay Leno. Leading up to Leno's Sept. 14 debut at 10
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August 28th, 2009 at 6:16 pm
CBS: 65% of Super Bowl ad inventory already sold
via THR: CBS has sold 65% of the available commercial spots for next year's Super Bowl, according to sources, an impressive amount
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August 28th, 2009 at 2:29 pm
Local broadcast TV ad revenue down 26.3% in 2nd quarter
from our friends at the Television Bureau of Advertising Total Broadcast Television Ad Revenues Were Down 12.8% in 2nd Quarter New York,
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August 26th, 2009 at 9:59 am
Advertising sales for CBS' U.S. Open Tennis on par with last year
via MediaWeek: CBS has sold close to 90 percent of its U.S. Open tennis commercial inventory at an average, flat cost-per-thousand rate
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August 24th, 2009 at 12:33 pm
Top shows' rates don't drop much in Syndicated upfront
via Broadcasting & Cable: Top-rated syndicated shows came out strong from this year's syndication upfront, with costs-per-thousand (CPMs) for syndication's top tier—such
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August 20th, 2009 at 6:05 pm
Healthcare reform is good news for TV advertising revenue
from Broadcasting & Cable: It’s as if the election season has come early, as advertising related to President Obama’s plan to reform
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