April 29th, 2009 at 11:09 am
Obama Speech To Cost Networks Millions in Ad $
The primetime slot requested by President Obama for a news conference marking his 100th day in office is going to cost the
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April 28th, 2009 at 2:57 pm
Variety Story on LOST DVR viewing hurting advertising
From Variety: "Lost" is one of the most digitally recorded scripted TV series on the air, with about a third of the
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April 27th, 2009 at 9:45 am
Magna Forecasts Online Video Market To Grow 32% to $699 Million
Magna forecasts the US market for online video will grow by 32% this year, rising from $531 million in 2008 to $699
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April 27th, 2009 at 9:28 am
ABC O&O Revs Expected To Plummet 30%
Two months ago, Disney said revenue at the 10 ABC owned-and-operated local stations plunged 15% at the end of 2008. Now the
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April 19th, 2009 at 11:02 pm
ABC's upfront strategy: Target the affluent
The latest edition of TV Week is up at TV Week.com and I am just catching up on the articles. There's a
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April 19th, 2009 at 3:43 pm
TiVo failing as a DVR business hopes to thrive as a data company
Media Week has a story on how TiVo is looking to step in and fill a void left by Nielsen measurement to
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April 15th, 2009 at 8:41 am
New Study: Advertising works; our advertising is as good as theirs, yadda, yadda..
Someday, perhaps a new study will be commissioned that shows that fans of low-rated television shows that wind up getting canceled are
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April 13th, 2009 at 5:51 pm
Turner exec on crusade to close gap between broadcast and cable ad rates
For whatever reason, the closing of the gap between the advertising rates paid to broadcast networks versus the rates for cable networks
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