Once again, this year’s NCAA March Madness basketball tournament landed on top in the cable ratings this past Friday, March 17. Spread out across multiple networks, it was TBS and TNT’s coverage of the games that led the night, from 0.9 all the way to 0.3 ratings in adults 18-49 throughout the night. TruTV scored a peak 0.4 for its NCAA coverage as well.
Meanwhile, a special episode of “Gold Rush” posted a 0.6 on the Discovery Channel, understandably lower than the 1.0 that the season finale grabbed the week before. On WE, “Mama June: From Not to Hot” managed to tick back up one-tenth from a 0.3 to a 0.4.
Keeping in line with the rest of their respective seasons also, both “Bring It!” and “Rap Game” held steady with 0.4s on Lifetime.
Top 25 original cable shows among adults 18-49 for Friday March 17, 2017
|Show||Net||Time||Total Viewers (000s)||18-49 rating|
|NCAA BASKETBALL||TBS||6:54 PM||2,129||0.9|
|NCAA BASKETBALL||TNT||9:19 PM||2,298||0.8|
|NCAA BASKETBALL||TBS||7:06 PM||2,216||0.8|
|NCAA BASKETBALL||TBS||4:29 PM||1,923||0.7|
|NCAA BASKETBALL||TBS||9:47 PM||1,835||0.6|
|NCAA BASKETBALL||TNT||6:41 PM||1,729||0.6|
|GOLD RUSH SPECIAL||DISCOVERY||9:00 PM||2,186||0.6|
|NCAA BASKETBALL||TNT||4:05 PM||1,560||0.5|
|NCAA BASKETBALL||TRUTV||10:03 PM||1,509||0.5|
|NCAA BASKETBALL||TBS||9:28 PM||1,389||0.5|
|NCAA BASKETBALL||TNT||3:48 PM||1,247||0.4|
|BRING IT!||LIFETIME||9:00 PM||1,097||0.4|
|RAP GAME||LIFETIME||10:02 PM||1,056||0.4|
|NCAA BASKETBALL||TNT||1:22 PM||1,130||0.4|
|NCAA BASKETBALL||TNT||6:22 PM||1,143||0.4|
|MAMA JUNE FROM NOT TO HOT||WETV||10:00 PM||1,117||0.4|
|LIVE PD: 24 LIVE PD||A&E||9:00 PM||1,202||0.4|
|NCAA BASKETBALL||TRUTV||3:02 PM||1,088||0.4|
|NCAA BASKETBALL||TNT||8:58 PM||991||0.3|
|NCAA BASKETBALL||TRUTV||12:18 AM||807||0.3|
|DINERS, DRIVE-INS, & DIVES||FOOD||9:00 PM||1,221||0.3|
|NCAA POST-GAME||TNT||11:30 PM||901||0.3|
|SHIMMER AND SHINE||NICKELODEON||11:00 AM||1,176||0.3|
|NCAA BASKETBALL||TRUTV||9:47 PM||973||0.3|
|MUTT & STUFF||NICKELODEON||9:30 PM||1,036||0.3|
Source: The Nielsen Company.