Broadcast primetime live + same-day ratings for Friday, March 17, 2017
Note: CBS’ live college basketball coverage could be subject to greater adjustments than usual.
The numbers for Friday:
| Time | Show | Adults 18-49 Rating/Share | Viewers (millions) |
| 8 p.m. | NCAA Tournament (CBS) (8-11 p.m.) | 1.5/6 | 4.93 |
| Last Man Standing (ABC) | 1.0/4 | 6.2 | |
| Grimm (NBC) | 0.8/3 | 3.92 | |
| Rosewood (FOX) – R | 0.4/1 | 1.96 | |
| The Originals (The CW) – P | 0.3/1 | 1.06 | |
| 8:30 p.m. | Dr. Ken (ABC) | 0.8/3 | 4.64 |
| 9 p.m. | Truth and Lies: The Family Manson (ABC) (9-11 p.m.) – S | 1.1/4 | 5.48 |
| Dateline (NBC) (9-11 p.m.) | 0.8/3 | 4.89 | |
| Sleepy Hollow (FOX) | 0.4/1 | 1.88 | |
| Reign (The CW) | 0.2/1 | 786 |
CBS’ coverage of the NCAA March Madness basketball tournament led the Friday ratings this week. Spanning across three hours, the network’s coverage landed a 1.8 peak rating in adults 18-49, and a 1.5 average. ABC’s “Last Man Standing” followed behind with a 1.0, even with last week and the second-highest rating of the night.
On NBC, both “Grimm” (0.8) and “Sleepy Hollow” (0.4) managed to hold steady with their previous ratings. Meanwhile, “Reign” scored a 0.2 yet again on The CW, while NBC’s weekly “Dateline” broadcast scored a 0.9 average throughout a two-hour broadcast.
Network averages:
| CBS | NBC | ABC | CW | FOX | |
| Adults 18-49 rating/share | 1.5/6 | 0.8/3 | 1.0/4 | 0.3/1 | 0.4/2 |
| Total Viewers (millions) | 4.93 | 4.56 | 5.45 | 0.92 | 1.92 |
Late-night metered market ratings (adults 18-49, households):
11:35 p.m.
“The Tonight Show Starring Jimmy Fallon” – R: 0.7/4, 2.4/6
“Jimmy Kimmel Live” – R: 0.5/2, 1.9/5
“The Late Show with Stephen Colbert” – R: 0.4/2, 1.5/5
12:35 a.m.
“Late Night with Seth Meyers” – R: 0.4/3, 1.2/4
“The Late Late Show with James Corden” – R: 0.3/2, 1.0/4
“Nightline”: 0.3/2, 1.3/4
Definitions:
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time.
Time Shifted Viewing: Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include viewing that takes place during the 7 days following a telecast.
Source: The Nielsen Company.
