Masked Scheduler's Ratings Smackdown

The real test for NBC's latest attempt at a colonized hit, "The Blacklist: Redemption," will come in the delayed viewing to the show.
Looks like "Powerless" and "Training Day" ain't gonna cut it.
Academy Awards this Sunday.
Awards shows have become ever more valuable to the broadcast networks. They are live event programming and, with the exception of sports, the chances of seeing the ads are significantly higher than any other genre.
Networks are willing to step up for these shows and commit to long-term deals. It's rare that you see an awards show jump networks.
The last big get was the Golden Globes. When it was on Turner I put it on then-NBC head Don Ohlmeyer's radar and we made a lucrative play for it.
I think part of the continuing success of award shows is the influence of social media. That's why the Academy Awards, Grammys and Golden Globes all air live on the west coast. It's also why the early ratings understate the actual number for the show since the left coast is not factored in.
Not that any of you should care, but I feel that there are several movies worthy of winning the top award that seems destined to go to "La La Land." If you haven't seen them check out:
- "Moonlight"
- "Arrival"
- "Hell or High Water"
By the way I will be wearing Land's End jeans, Asics sneakers and one of my many WFMU tees to the Oscars. My socks and underwear probably Kirkland.
Last night’s schedule:
- "NXT" (WWE Network streaming)
We had cousins in from out of town who are big fans of "The Americans" so we rewatched the first three episodes of the coming season. Still fantastic.
On Twitter @maskedscheduler
Questions or comments: masked.scheduler@gmail.com

Broadcast primetime live + same-day ratings for Thursday, Feb. 23, 2017

The numbers for Thursday include an ABC finale and a soft premiere for an NBC show:

Time Show Adults 18-49 Rating/Share Viewers (millions)
8 p.m. The Big Bang Theory (CBS) 2.8/10 13.22
Grey’s Anatomy (ABC) 2.0/7 7.61
Masterchef Junior (FOX) 1.2/5 3.82
Superstore (NBC) 1.1/4 3.54
Supernatural (The CW) 0.6/2 1.62
8:30 p.m. The Great Indoors (CBS) 1.5/5 7.45
Powerless (NBC) 0.7/3 2.30
9 p.m. How to Get Away with Murder (ABC) (9-11 p.m.) – F 1.5/5 4.95
Mom (CBS) 1.4/5 7.41
The Blacklist (NBC) 0.9/3 4.92
My Kitchen Rules (FOX) 0.7/3 2.20
Riverdale (The CW) 0.3/1 0.97
9:30 p.m. Life in Pieces (CBS) 1.2/5 5.97
10 p.m. The Blacklist: Redemption (NBC) – P 0.8/3 4.20
Training Day (CBS) 0.7/3 3.67

 

“How to Get Away with Murder” tied its season high with its finale on ABC. The two-hour close to Season 3 delivered a 1.5 rating in adults 18-49, matching the high set on Jan. 26.

The news wasn’t as good for “The Blacklist: Redemption,” which premiered to a 0.8 on NBC and continued a string of weak 10 p.m. debuts on the broadcast nets. If there’s any upside, it’s that it held most of its lead-in from “The Blacklist” (0.9), which is going on hiatus until spring.

Elsewhere, “The Big Bang Theory” came in under 3.0 for the second straight week, drawing a 2.8 (which was still more than enough to lead the night). “The Great Indoors,” “Mom” and “Life in Pieces” were all down a tenth from last week’s preliminary numbers, and “Training Day” was even at 0.7.

“Grey’s Anatomy” (2.0) matched its early rating from last week (it adjusted up in the finals), as was “Superstore” (1.1) on NBC. “Masterchef Junior” (1.2) ticked up a tenth for FOX, while “Powerless” (0.7), “Supernatural” (0.6) and “Riverdale” (0.3) each dipped 0.1.

Network averages:

ABC CBS NBC FOX CW
Adults 18-49 rating/share 1.7/6 1.4/5 0.9/3 0.9/3 0.5/2
Total Viewers (millions) 5.84 6.92 4.01 3.01 1.29

 

Late-night metered market ratings (adults 18-49, households):

11:35 p.m.

“The Tonight Show Starring Jimmy Fallon” 0.7/4, 2.2/6

“The Late Show with Stephen Colbert”: 0.6/3, 2.4/7

“Jimmy Kimmel Live” – R: 0.4/2, 1.6/4

12:35 a.m.

“Late Night with Seth Meyers”: 0.3/2, 1.1/4

“The Late Late Show with James Corden”: 0.3/2, 1.0/3

“Nightline”: 0.3/2, 1.2/4

Definitions:
Rating
: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Fast Affiliate Ratings: These first national ratings are available at approximately 11 a.m. ET the day after telecast. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. 
Share (of Audience): 
The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. 
Time Shifted Viewing:
 Program ratings for national sources are produced in three streams of data – Live, Live +Same-Day and Live +7 Day. Time-shifted figures account for incremental viewing that takes place with DVRs. Live+SD includes viewing during the same broadcast day as the original telecast, with a cut-off of 3 a.m. local time when meters transmit daily viewing to Nielsen for processing. Live +7 ratings include  viewing that takes place during the 7 days following a telecast.

Source: The Nielsen Company.

Posted by:Rick Porter

Rick Porter has been covering TV since the days when networks sent screeners on VHS, one of which was a teaser for the first season of "American Idol." He's left-handed, makes a very solid grilled cheese and has been editor of TV by the Numbers since October 2015. He lives in Austin.

  • http://tvbythenumbers.zap2it.com/daily-ratings/thursday-final-ratings-feb-23-2017-2/ ‘How to Get Away with Murder’ finale, ‘Training Day’ adjust down: Thursday final ratings – TV By The Numbers by zap2it.com

    […] season finale of “How to Get Away with Murder” adjusted down a bit in adults 18-49 from Thursday’s early ratings. The 0.1 dip means it didn’t tie a season high with the finale, but it did go out with its […]

    Like

  • http://tvbythenumbers.zap2it.com/daily-ratings/thursday-final-ratings-feb-23-2017-2/ ‘How to Get Away with Murder’ finale, ‘Training Day’ adjust down: Thursday final ratings – TV By The Numbers by zap2it.com

    […] season finale of “How to Get Away with Murder” adjusted down a bit in adults 18-49 from Thursday’s early ratings. The 0.1 dip means it didn’t tie a season high with the finale, but it did go out with its […]

    Like

  • http://bullypulpit.com/how-to-get-away-with-murder-finale-training-day-adjust-down-thursday-final-ratings/ ‘How to Get Away with Murder’ finale, ‘Training Day’ adjust down: Thursday final ratings ‹ Bully Pulpit

    […] season finale of “How to Get Away with Murder” adjusted down a bit in adults 18-49 from Thursday’s early ratings. The 0.1 dip means it didn’t tie a season high with the finale, but it did go out with its […]

    Like

  • http://farfromreality.tv/2017/09/05/the-bachelorette-that-pleased-no-one/ The Bachelorette That Pleased No One

    […] instead take a gander at narrative television which is, slowly but surely, becoming less lily white without (gasp!) losing ratings. Sadly reality tends to lag behind narrative by at least 30 years, so […]

    Like

blog comments powered by Disqus